What are the characteristics of American cars and Japanese cars?

American car or Japanese car? Almost every new immigrant has encountered such a choice for transportation, whether he has just been employed or just landed. American cars have high horsepower, high speed and climbing are not lost to people; The benefits of Japanese cars are reflected when dealing with used cars-American cars can basically be sold for a fraction of the original price after driving 6.5438+10,000 miles, while Japanese cars have at least half their life, and the same mileage is twice as expensive as American cars.

In the end, immigrants almost invariably chose Japanese cars.

In addition to quality, the price of Japanese cars is also quite attractive. The price of a Camry is only $65,438 +0.5 million, and the Corolla is even cheaper by $2,000 to $3,000. However, the quotation of Japanese car dealers is full of mystery, and many necessary configurations are blocked from the basic price as options. Do you want an automatic transmission? Add money! Do you want air conditioning? Add money! Do you want electric doors and windows? Add money! In short, you have to pay for everything except the wheels and steering wheel. There are also anti-lock deadlock, remote door lock, automatic cruise, and more importantly, even the bumper and door handle in the same color as the car body are options. Or I'll blacken it for you. When you have bought all three indispensable accessories, such as automatic transmission, air conditioner and electric doors and windows, your car price will have soared to the sky.

The quotation of American cars is much more realistic. The medium-sized Malibu includes automatic transmission, and the advertising price of air conditioner and electric doors and windows is $65,438+02,800. What can I get from buying a Japanese car at such a price? I'm afraid I can only buy a compact car. This answers the question that the prices of American cars and Japanese cars are almost the same. Japanese cars are more expensive than American cars from the beginning, so it is reasonable to keep the value.

So we can only find the reason in quality. Someone did a comparative experiment and threw some American cars and some Japanese cars into the river. American cars all sank into the water in 3 minutes, and Japanese cars struggled on the water for 6 minutes. According to a survey in the latest Consumer Report, despite the recent Mitsubishi car incident, the overall quality of Japanese cars is still better than that of the United States. This magazine collected 2.5 million readers' comments on paragraph 2 16 from 1980 to 2000. The quality of American cars has been greatly improved, but it is still not as good as Japanese cars. The failure rate of GM dropped from 65,438+008 to 24, and that of Ford dropped from 65,438+007 to 265,438+0. Japanese cars, whether made in North America or locally, are the most reliable in the world, and the average value of this index has dropped from 34 to 1 1. In other words, driving a Japanese car will be half as troublesome. The survey also shows that the failure rate of Japanese cars produced by American factories is higher than that of local Japanese cars, which shows that it is almost impossible for Americans to catch up with Japan in automobile manufacturing.

For 30 years, Japanese manufacturers have been eating into the American auto market with amazing tenacity, and Detroit has become increasingly incompetent in this war. At the high end of the automobile market, German cars and Japanese cars become the mainstream, while Japanese and Korean cars at the low end dominate. Since 1993, the three major automobile manufacturers have surrendered their market share worth $35 billion to overseas competitors. In California, where Asian immigrants gather, American cars and Asian cars have been tied, and both Toyota and Ford have reached the share of 17%.

Light trucks are almost the last trump card of the three major car companies. Japan's narrow land and urbanized living conditions make the automobile manufacturers completely ignorant of the truck market. After decades of efforts, Japanese cars have changed the previous petty design, increased the body size and equipped with a high-powered 8-cylinder engine. The accident rate per1000 trucks in Japan decreased from 465,438+0 in 1980 to 65,438+06 in 2000. Across the United States, truck production lines are being stepped up. It is predicted that by 2004, the competition of Japanese trucks will make American trucks lose half of their profits. And because cars don't make money, truck profits are almost the only pillar to support Detroit.

The cost is higher than the industry level, but the price is lower than the average level, which is a true portrayal of the current situation in Detroit. In order to attract consumers, the third automobile factory offers discounts and low-interest loans more favorable than almost all its competitors. In March, for example, the average promotion discount of American cars reached 2 100, correspondingly, Toyota only had 996 dollars and Honda only had 688 dollars. 25% of American cars are sold to bulk buyers at wholesale prices. GM sold 5 million vehicles last year, and 65,438+00% of the sales included various preferential models. I have a universal credit card, and every time I buy one, I will have a 5% limit, so I can save a sum of money when I buy a car.

Wall Street is clearly wary of Detroit's troubles. General Motors, which created an output value of $654.38+060 billion last year, was only given a market value of $20 billion. The P/E ratio of Standard & Poor's 500 companies is 24, but both Ford and GM were dragged down to single digits by the decline in profits in the first quarter.

Why are American cars in an awkward position? After decades of confrontation, Detroit never dared to underestimate the ability of the Japanese, but it was gradually exhausted. In the mature automobile manufacturing market, it seems that no one can find a weapon to defeat Japan.