Guangzhou billionaire's eight characters
Interestingly, a staff member of the 2 nd Network of Shentong Jilin Changchun Economic Development Zone involved in the case also gave such an answer on the phone. "I am afraid of damage and send it to SF. Isn't SF service good? Not bad money is good. As for fragile products, as long as they are well packaged, they will not be broken. If the packaging is not good, they will be broken anyway. "
As soon as the above incident came out, it not only made Shentong board the hot search, but also immediately triggered a heated discussion among netizens. "I don't care about anything else. This customer service emotional intelligence is really low, advertising SF for free. " "Whether it is true or not, it seems unreasonable to say it." "I don't know how to think, I will recruit enough people. After this violent sorting, the goods will be damaged. Isn't it necessary for customers to compensate for express delivery after discovery, which is not good for word of mouth. "
As things continued to ferment, Shentong later issued a statement. The northeast area of Shentong will thoroughly rectify the illegal outlets, and the person in charge of the contracting area will be punished. Some third-party employees with inappropriate words have terminated their cooperation. Or affected by this news, Shentong Express 12 fell by 4. 13% to 8.8 1 yuan/share, with a total market value of only 135 billion yuan, ranking second from the bottom among the top five express delivery companies in A shares, only above Debon.
1February/August1August, Shentong Express just released the business briefing for 200211June, and realized the express service business income of 2.907 billion yuan in a single month, up by 19.88% year-on-year, and the express service single ticket income was 2. In fact, the northeast region involved in this incident does not account for a high proportion of Shentong's revenue.
According to the 20021semi-annual report, Shentong Express achieved a revenue of 1 1 billion yuan in the first half of the year, of which East China and South China accounted for 43.1/0/%and 30. 14% of the total revenue respectively, which are the two most important regions of Shentong Express.
In the Hurun Rich List 202 1 released not long ago, Chen Xiaoying, the actual controller of Shentong Express, and Chen Dejun, his brother, were listed with a net worth of 5.5 billion yuan and 6.5 billion yuan respectively, and their total net worth reached/kloc-0.2 billion yuan. However, compared with the total net worth of 654.38+08 billion yuan on the Hurun Report in 2020, it lost 6 billion yuan a year.
In fact, the rapid rise of Shentong is due to the "two-level joining" mode invented by Chen Xiaoying, one of the actual controllers, but now it has put itself in the spotlight. And this rich woman who lost billions a year still has a hard past that ordinary people can't imagine.
1976, Chen Xiaoying was born in a very poor family in Tonglu, Zhejiang.
As the saying goes, it never rains but it pours Even if you are not full, you can't wear warm clothes. God still didn't want to let this poor family go. When Chen Xiaoying was still in middle school, her father died of illness. After losing the support of his family, my brother Chen Dejun went to learn carpentry to supplement his family after graduating from junior high school.
Later, Chen Xiaoying was forced to work in a printing and dyeing factory in Hangzhou. To Chen Xiaoying's delight, she quickly gained love here, and met Nie Tengfei, who was also working for a living at that time. She fell in love and tied the knot. At that time, Chen Xiaoying probably didn't think that her husband would become the originator of private express delivery in China in the near future.
In the 1990s, with the rapid economic development, many foreign trade enterprises appeared in Hangzhou, which promoted the vigorous development of import and export trade. However, most of these companies encountered a very headache at that time. The customs declaration will arrive at the port the next day, but the express delivery often takes several days, which can't meet the transportation demand, and the cost of making a special trip for enterprises is too high.
At this time, Nie Tengfei, who saw the huge market potential, started the express delivery business, making a net profit of tens of yuan, far from being able to work. After Nie Tengfei tasted the sweetness, Chen Xiaoying also quit his job to focus on the express delivery industry. As one of the earliest private express delivery companies in China, Shentong has set up offices in big cities such as Beijing and Guangzhou, and its business scale has exploded, which has accumulated a lot of wealth for them.
1998, an accident changed Chen Xiaoying's fate-Nie Tengfei was killed in a car accident while on a business trip.
This news caused a lot of rumors in the market at that time, and also made Shentong instantly fall into a leaderless situation. Those partners who could not see the future left one after another, including Nie Tengfei's younger brother Tengyun Nie, who later founded Dayun Express. On the Hurun Report of 20021,Tengyun Nie and his wife Chen Liying, together with Dayun, have a net worth of 33 billion, much higher than that of Chen Xiaoying and his brother.
In addition, Zhang Xiaojuan, as Shentong Finance, persuaded her husband Yu Weijiao to set up Tong Yuan Express. At present, the couple's family fortune is 20 billion yuan, and Lai, who grew up with his brother and sister, set up Express soon after, with family fortune reaching 42.5 billion yuan. It is such an unexpected tragedy that has become the fuse of the formation of the express delivery industry.
On the one hand, it is the pain of losing her husband, on the other hand, her husband's efforts for many years may go up in smoke. At this time, after learning a painful lesson, Chen Xiaoying finally made his own choice, that is, he officially took over Shentong, and with the help of his brother Chen Dejun, he carried out drastic reforms on the company and broke into a new world with the help of the first "two-level joining" express delivery model.
To put it simply, the total score of the second-tier franchisees is to stop building new outlets, turn the original contracted outlets into first-tier franchisees, and pay the deposit to the headquarters. By paying the deposit to the first-level franchisee, the courier can contract a region to become a second-level franchisee, and the proceeds will be owned by himself. Relying on the mutual containment of the two, the relationship between Shentong outlets began to stabilize.
This efficient "total score and two-level joining" mode has been used by the express delivery industry so far, and even "friends" Zhongtong and Tong Yuan have snowballed in this way. Under the leadership of Chen Xiaoying, Shentong not only quickly emerged from the crisis, but also spread all over the country. The number of stores quickly exceeded 4,000, and the business volume soared by more than 50% every year.
In the 20 10 double 1 1 war, shentong grabbed 40% of the market share at a price far lower than that of the industry, made a big profit with small profits but quick turnover, and successfully squeezed into the top three in the national express delivery industry. Subsequently, Chen Xiaoying also won the Tian Tian Express at a price of 65.438+0.6 billion yuan, making Xi Chunyang, who was originally the president of Shentong, the chairman, and this person became Chen Xiaoying's second husband.
In 20 16, Chen Xiaoying also successfully listed on the backdoor of Aidixi, and then retired to the second line, relieved Shentong of all his duties and handed over his business to his brother Chen Dejun. Billions of dollars may be enough for Chen Xiaoying and her second husband to spend the rest of their lives in peace.
(Author Feng, editor)