I sell clothing models and do online sales. How can I combine them to do a good job in online marketing? Ask God for insights.
I think you can use the concept of seasonal changes to respond to different modeling practices.
The following content can be placed on your website so that when you search for related industries, Increase the click rate:
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January: The peak season of winter clothing, which is a crazy peak season. The specific dates are during the New Year's Day holiday and weekends. At this time, the climate is very cold, and winter clothing is expensive and profitable.
February: The most popular season for winter clothing, it is a crazy peak season. The specific dates are around the Spring Festival, the Lantern Festival, International Valentine's Day, and weekends. At this time, the weather is still cold, and winter clothing has high purchasing prices and high profits.
March: the clothing season change season, winter clothing begins to be sold out, and spring clothing is launched in batches. It is a standard peak season. The specific dates are March 8th and March 8th. Weekends. At this time, the weather alternates between warm and cold and the temperature is excessive, which is suitable for selling winter clothes and spring clothes on the market.
April: Spring clothing sales season. It is a standard peak season, and the specific dates are on weekends. At this time, the weather is mild, the temperature is moderate, and spring clothing is hot-selling.
May: Spring and summer clothing The over-dressing season is a standard peak season. The specific date is during the May Day holiday and weekends. At this time, the weather and temperatures are getting warmer, spring clothes are off the market, and summer clothes are on the market. Summer clothes are hot-selling, and spring clothes are on sale.
June: Summer clothing sales season, which is a standard off-season. The specific sales dates are on Children's Day and weekends. At this time, the weather is hot and summer clothes are hot-selling, with large sales volume, but low prices and low profits.
July: The slow-selling season for summer clothing. It is a crazy off-season. The specific sales dates are on weekends and in the evening. The weather is extremely hot at this time, and summer clothing sales have basically stagnated, so promotions are recommended.
August: The slow-selling season for summer clothing. It is a crazy off-season. The specific sales dates are on weekends and in the evening. At this time, the weather was extremely hot and muggy, and the sales of summer clothes were completely unsalable, while a small amount of autumn clothes were put on the market. A large number of summer clothing clearances have begun. Recommend low price promotion.
September: The transition season for summer and autumn clothing, and the transition from the off-season to the peak season. It is an embarrassing off-season. The specific sales dates are on weekends, evenings, and mid-to-late September. At this time, the weather begins to cool down, the temperature difference between day and night is large, and the wind is strong. Summer clothes are out of stock and autumn clothes are on the market. At this time, most consumers have a wait-and-see mentality, and there are many friends and low transactions. At this time, all DZs should have a calm mind, not be anxious or impatient, and actively adjust the goods and displays in the store to prepare for the peak season.
October: Autumn clothing sales season, which is a crazy peak season. The specific sales date is during the National Day holiday and weekends. At this time, the temperature is moderate, the temperature difference between day and night is large, and autumn clothes are all in hot sale. At this time, the arrival of National Day also announced the official opening of the clothing season. The shopping spree of consumers is concentrated during the National Day holiday, when there are many people and the transaction volume is high. However, the price of autumn clothing is moderate and the profit is moderate. Therefore, it is necessary to cooperate with promotions to maximize the transaction volume and make full use of the National Day to drive sales. The peak sales season in October is mainly concentrated during the seven-day National Day holiday. After the long holiday, due to the psychological fatigue of consumers, there will be a period of sales trough (lasting about 15 days), so I hope that all store owners will make full use of the National Day holiday to sell, so that they can be safe. To get through the remaining 15 days of trough.
November: Clothing is a stable transition season from autumn to winter, which is a standard peak season. The specific sales date is on weekends and in the evening. At this time, the temperature gradually drops, autumn clothing is sold off, and winter clothing is steadily on the market. Autumn clothes are on sale, and winter clothes are coming on the market one after another, with high prices and huge profits.
December: The season when winter clothing is fully launched. It is a crazy peak season. The specific sales dates are Christmas Eve, Christmas Day, and weekends. At this time, the weather is cold, the selling price of winter clothing is high, and the profit is large. During the festival, promotions are used to increase the transaction volume of winter clothing.
The above seasonal divisions are based on seasonal climate patterns, but due to the impact of global climate warming, we hope that friends will be flexible according to actual local temperature changes