Who is the boss of Coca-Cola Company?
1On May 8th, 886, Dr. john pemberton of Atlanta, Georgia, USA mixed carbonated water with soda water to make a dark syrup, which has the functions of refreshing, calming and relieving headache. The drink is Coca-Cola. At first, Coca-Cola was sold in pharmacies. The first bottle of Coca-Cola costs 5 cents, with an average of 9 bottles sold every day.
1888, Asa Chandler saw the delicious market prospect, bought its shares and mastered all its production and sales rights. Chandler began to sell the stock solution for making drinks to other pharmacies, and at the same time began to advertise on billboards in railway stations and town squares. 190 1 year, and the advertising budget has reached 100000 USD. 1899, Chandler sold the first assembly franchise of this beverage for 1 USD, because he believed that this beverage would be mainly sold in beverage machines in the future. Coca-Cola Company was founded in 1886, and Chandler is called "the father of Coca-Cola".
19 19, Ernst woodruff bought the Coca-Cola Company from Asa Chandler's heirs for $2.5 million. 1923, his son Robert. Woodruff, one of the most important figures in the history of Coca-Cola, became the CEO of Coca-Cola. Woodruff began to cooperate with the company's bottling franchisees. Whenever consumers want to get Coca-Cola from him, he urges bottling plants to make drinks "available when needed", and emphasizes that if consumers can't get Coca-Cola immediately when they are thirsty, the market will be lost forever.
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Coca-Cola Company produces and sells concentrated drinks and fruit juices. Its product, Coca-Cola, is a kind of beverage, which is made of juice extracted from leaves and fruits of two plants, Coca-Cola and Coca-Cola. As the main department of the company, the annual sales of soft drinks account for about 80% of the company's total sales. Soft drinks account for 88% of the company's total profits. Coca-Cola America is the largest seller of Coca-Cola Company. The food department of the company produces and sells frozen concentrated citrus and various fruit juices, lemon crystals, coffee and tea. The Liquor Department produces and sells various brands of liquor, mainly in the domestic market. It is the fourth largest producer and seller of alcohol in the United States. The company also produces plastic films and other consumer goods, such as deodorants and wet tissues.
Coca-Cola established bottling plants in China, Tianjin and Shanghai as early as 1927, and returned to the China market in 198 1 with the reform and opening up of China, and successively established joint-venture bottling enterprises in Beijing, Dalian, Nanjing, Xi 'an, Wuhan, Hangzhou and Guangzhou, and in 1,