China Naming Network - Weather knowledge - Does the shoe store withdraw money?
Does the shoe store withdraw money?
Many novices want to open a shoe store. How to open a shoe store? When running a shoe store, people often focus on decoration and purchasing goods to create momentum, or develop channels, as well as crazy promotions and activities. In short, spending a lot of money is to sell more shoes and earn more money. Combined with years of practice, I personally think that in addition to the above points, the majority of shopkeepers should pay attention to some tiny details and master certain tips in their daily sales, so as to achieve the goal of getting twice the result with half the effort and not taking it. First, locate the website. The most important step in opening a shop to make money is market positioning. It is necessary to observe the consumption level and habits of the target market, sum up and analyze carefully, and know that opening a shoe store is not a rough thing. According to the consumption situation of the target market, make a suitable positioning for yourself. For example, the target market has a large demand for fashion shoes, but the supply is small, so you should position yourself on fashion shoes. Then choose an address, a good location can get twice the result with half the effort, and a more marginal location may take a lot of energy to make your popularity. Of course, when choosing an address, we should also consider the transfer fee, rent and other factors, as well as our own financial constraints. In short, you should proceed from your own reality. Secondly, the decoration design. After positioning, choose a good location and then decorate it. According to their own positioning style, design the corresponding decoration style, selling brands should be atmospheric, selling fashion shoes should be avant-garde and fashionable, and selling casual shoes should be casual and romantic enough. Decoration cannot be copied. You should have your own ideas, DIY yourself, save costs, including your own business philosophy. Very interesting. Remember one thing: you must save every penny when you open a shop, and you must be a qualified shoe seller with your heart. Then, stock up and distribute goods. The shop is being renovated, so it's time to find the source. The purchase is generally selected in the 2-pole wholesale market in the provincial capital city. I don't advocate novices to shop in Guangzhou, Wenzhou and other places to buy shoes, because the freight cost will be too high and it will not be economical. When buying goods, we should "look, ask, compare, move, try, retreat and follow" and observe the goods more. Look carefully at each house, ask the price, see which one is cheaper and which one is more solid in quality, start to skim the soles of shoes, put on your feet and pay him back a few dollars. You know, if the goods you spend money on are unsalable, then your money is nailed there, hehe, eat hot pot for cooking shoes in the New Year, haha. The placement of goods is the distribution of goods. When the goods are put on the shelves, how can they be placed with more charm and better reflect the grade of your shoes? According to the heel type, shoe type, fabric and head type, we can swing forward, sideways, forwards and backwards. In short, you should design your own shop according to its overall style. Sales skills. Everything is ready, set off a string of firecrackers, and your shop is open! Don't look for me if you are punished by fire. ) When it comes to sales skills, generally speaking, you are a novice in business. It is suggested that you should cultivate yourself into a qualified and excellent salesperson without asking for help. What should I pay attention to when selling? Be kind in words and deeds. Be warm and kind. Pay attention to observation, learn to praise, learn to read words, and observe colors. Customers should at least say "welcome" when they enter the door. Observe the customer's dress, observe the customer's words and deeds, so as to find out what kind of personality the customer is, how should I introduce and recommend my products, and how to flatter him without showing traces. In short, the client has just arrived recently and can't go out empty-handed. I want to persuade him to buy shoes, but I want to buy a pair. In the process of sales, we should cultivate ourselves into a person who can talk to everyone and keep talking. Take your time. Of course, novices still have a lot to learn, such as promotion, rational use of goods, changing seasons and so on. You can practice slowly in the process of opening a store.