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What suggestions do pharmaceutical companies have for WeChat marketing?

First of all, think about the framework before the official WeChat is released, and what direction the whole enterprise WeChat will go, providing information or news or medical services. On the existing framework, one to three wechat messages are sent every day according to the time period, and it is recommended that no more than three messages be sent. Do one or two special topics, recommend good medical products, promote them in Weibo or other SNS with existing fans, and set foot in WeChat account or QR code to increase fans. After the fans enter, adjust the relevant WeChat content according to the fan interaction and feedback. On the basis of enriching the content, insert marketing advertisements moderately and rhythmically. In any case, WeChat marketing must be controlled, otherwise users will easily resent it.