Naming method of creative snack bar name
The name of a creative leisure food store is very important, because the name is the signboard of the store, and a good name may attract more people to spend. In fact, there are many ways to name it. Let's share the name of a creative snack shop.
Naming method of creative snack food store name 1 1. Named according to the characteristics of the target population. The target consumers of leisure puffed food are mainly divided into two categories, one is mainly young female consumers in cities, and the other is mainly children. Some brands are mainly aimed at children
To target consumers, brand names should be made by shaping children and cartoon characters. Such as blue flying squirrel, Teletubbies, Want Want and so on. These brands are characterized by children's spirit and cartoon flavor, and their target audience is narrow.
2. At present, the puffed snack food on the market is mainly western-style potato puffed food. The characteristics of these products are imported from the west and contain foreign flavor. Brand names are translated from English into Chinese, or names with English culture are directly taken out. In terms of packaging design, it is mainly fashionable and dynamic, such as Kobik and Boca.
3. Leisure food is characterized by leisure. Eating this kind of food is to express a state of releasing stress and expressing mood. Naming can be described in terms of expressing emotions. This leisure state can be expressed directly (leisure and pleasure), or through sound and color, such as crisp corners.
The naming points of food stores
1, advertising function: a good store name itself should be a good advertisement with advertising function. In addition to the above-mentioned recognition and convenience functions, if the name of the store can be easily spread and people are willing to mention it after dinner or in the streets, then it can easily create a bigger and better reputation for the company and bring in rolling financial resources.
2. Beautifying function: If the name of the store is meaningful, the style design is beautiful, artistic and has beautifying function. Then the items with this store name logo will be used as decorations, or posted in the hall, or carried on the body.
3. Indicative function: China people have always been "rational", and "rational" can be "worthy of the name". Names are the exclusive symbols of things. Only by being "worthy of the name" can we accurately reflect the characteristics of things, let people know what you are selling by looking at the name, and thus correctly guide consumers. This is the signal function.
Naming method of creative snack bar II. Naming method of food store.
1, symbolic naming
Named after beautiful things, it vaguely contains the expectations of the namers for their own careers, which has obvious symbolic significance.
2. Elegant naming
In order to cater to the literati, the names of some businessmen sound like the study of literati. Use words like "house", "residence", "porch" and "yuan". Such as Tianxiangzhai restaurant and Liuweizhai farmhouse restaurant.
3. Naming of special words
For example, restaurants like to be called "restaurant", "restaurant", "food city", "grand hotel", "restaurant" and so on. Let people know what industry it is at a glance.
4. Named in Kyrgyz.
Businessmen like to make money and treasure, and pay attention to oral color, so the words "dragon", "health", "long", "xing", "yuan", "Mao" and "fa" are the most common words in enterprise names. The names in Kyrgyz are: Wanchang, Duofeng, Yongxing, Five Blessingg, Xintai, Xinsheng, Yiyuan, Huatai, Changxing and Hongfu. There are three other words, such as Five Blessingg Tower, New Long Hair, Sanyangsheng, Dayun and so on.
5, cater to the naming method
Whether it is a company or a commodity, it should be customer-oriented, and use auspicious words that the public likes in the name of the company or commodity to cater to the customer's pursuit of happiness and harmony and attract business. For example, Juxian Building, Juxian Mountain Villa, Juxian Pavilion, Fengshun Building, Dafugui and so on. Very popular with customers. They think that when they get there, they will make themselves "prosperous", so customers are crowded and business is booming.
6. Name synthesis method
Combining names with auspicious words is also a new naming method. For example, a man named Qian runs an entertainment city, named "Unlimited Money", which reminds people of the meaning of "boundless future and vigorous development". If you go further, you can use allusions and idioms.
7. Popular terminology
Elegant language can only be appreciated by intellectuals and nobles in the upper class, and of course it is easy to become famous all over the world. But it is easier to win the affinity of ordinary people with colloquial names, sometimes louder than elegant names.
8. Homophonic nomenclature
Homophonic naming is also a good naming method. For example, "winning" snacks means "winning".
9. Implicit nomenclature
Opening your heart and speaking freely is a kind of masculine beauty, and it is a kind of implicit beauty. Implicit names can make customers chew endlessly and have endless aftertaste. It is said that there is a hotel which is famous for its wine.
There are six "musts" in the brewing process: the millet must be neat, the tillers must be solid, the Zhan must be clean, the ceramics must be good, the temperature must be good, and the water must be fragrant. Therefore, it is called "six habitats". The old Beijing name "Liubiju" was later adopted.
10, naming method of raw materials
The method of naming raw materials according to their characteristics. Such as Wuliangye.
1 1, named
Boasting naming is a method and means to boast about product quality and cheap goods; It is also to cheer yourself up, enhance self-confidence, attract customers and give people a sense of trust.
For example, "Cheap Square" means that the price is lower than others; "Permanence" means that the goods are durable; "Eat fast" is the expression of beauty; "Tianxia Xiang" is a prominent position, which means that "this thing should only be found in the sky, and it is rare to smell on earth"; "Lean" means that the production technology of goods is high.
A selection of food store names with profound meanings
Store name: Pinweiwu
Meaning: You should pay attention to color, aroma and taste. Aroma and taste mean paying attention to taste, which shows the position of taste in eating. I create all kinds of flavors here, and there is always one that suits you.
Store name: Royal Food
Meaning: It means a gift to the emperor, a special gift to the emperor. Show elegance and extraordinary momentum.
Store name: Fragrant and fluttering
Meaning: the fragrance is floating everywhere, and there is always the taste you want.
Store name: anti-corruption insect
Meaning: Humorous tone expresses that this is a place that can satisfy your desire, and you are right to come here. There's always something you really want.
Name of the store: Imperial Reward
Meaning: The first explanation: The emperor appreciated this kind of food very much. The second explanation: when the emperor was dining, there was no one except the eunuch.
There will also be people standing at a distance listening and appreciating, such as slaves and princes. The emperor doesn't want to eat, or he is happy for a while, and more often he can't finish eating, so he will enjoy the meal. The rewarded person can only stand at another table and eat. Because it was rewarded by the emperor, even if you don't want to eat, you have to eat, and you have to say "delicious".
Store name: Tianxianpei
Meaning: Fairy gives people a clean, ethereal and elegant feeling. Besides, The Fairy Match has a love story of seven fairies as the background, which is familiar to people, easier to remember and more attractive to people in love. As a snack bar name, it is a good choice.
Store name: Paterbo
From the English word delicious: delicious; Delicious; Pleasant; Delicious and delicious; (ideas, methods, etc. ) acceptable; Comfort; Palatability; Pie represents style; Grace, another dessert. )
Store name: Youzizhou
Meaning: homophonic-excellent posture, reflecting petty bourgeoisie sentiment. Excellent: good quality. Zi: It tastes good. Status: Good service. Excellent posture, reflecting the culture and atmosphere of a store. It is catchy to read and easy to remember.
Store Name: Big Mouth Butler
Meaning: this name is easy to remember, which vividly shows that this store has become our housekeeper, indicating that there are many things and tastes in it. This name can also be used as the name of a chain store!
Store name: Kouai
Meaning: simple and easy to understand, which directly highlights that our mouths love the things in this store. There is also a homonym with "favorite", which highlights that this is our favorite!