China Naming Network - Ziwei Dou Shu - How should short video creators catch up with the trend of Vlog?

How should short video creators catch up with the trend of Vlog?

In China, watching short videos has become the main way to kill time every day. As long as we have free time, we will take out our mobile phones and brush Tik Tok and Aauto faster. /kloc-the short video of 0/5 second makes us unconsciously feel that time flies. One hour has passed and we haven't watched many videos.

The more I watch it, the more I want to see it. I can't seem to stop. Coupled with the fast pace of life now, it is difficult for us to concentrate. Or notice that the time spent on something has decreased, just like sitting in the library and reading all morning. How often do you check your mobile phone?

This can also explain why we often see people staring at mobile phones on subways and buses. They don't have that much energy, but they are really bored and just want to kill time. He doesn't want to learn more knowledge through his mobile phone.

Everything is so fast, can you slow down? Then came the wave of Vlog, so what is Vlog? We will find a lot of relevant information on the internet, but it seems to be very vague. According to my personal understanding, it is a video plus sharing model.

The length of the video is several minutes or even ten minutes, which is much longer than the short video we are watching now. In addition, it focuses on personal life and knowledge sharing, which is different from our technical explanation video. In the headlines, we can also see the Vlog video.

It embodies individual creators and can be participated by the whole people. As for why the fire, I think it is the lead of knowledge payment. Although there is not much progress in knowledge payment at present, this trend is very obvious. Our own knowledge doesn't have to be transferred to the curriculum.

It can be presented in our own way, one is through video and explained in our own words, just like our Vlog. Another possibility is our written expression, and our headline question and answer is a good example.

Both methods have a feature that there is almost no threshold requirement. In order to make achievements in the field of Vlog, we still need to explore and discover. The development time of foreign Vlog is longer than that of our country, but not all of them are suitable for us.

According to our own situation, shooting the video that users want to watch is the most worth thinking about. In addition, in the choice of platform, we estimate that we will hesitate. After all, there is no hot Vlog platform now. With the development of Vlog, one problem is the biggest obstacle.

The time of short video is 15 second, even if it can be increased to one or two minutes now. But compared with a few minutes or even dozens of minutes of video, users simply don't have so much time to watch, let alone pay so much attention. Now watching a short video for a few minutes, everyone finds it difficult.

I found it boring at first, but I may stop watching it later. How to make users return to the knowledge of video requires a lot of efforts. For Vlog, I think the focus is on knowledge sharing and self-life display, and future knowledge is king.