Who is the general director of the Spring Festival Gala?

It is rumored online that the general director of the 2022 Spring Festival Gala will be directed again by Liu Zhen, who served as the general director in 2019. Judging from the 2019 program, there are many impressive works. For example, "Occupy a Seat" by the Happy Twist Team, "Calories" which was popular in 2019, and a rendition of hundreds of Chinese surnames.

Liu Zhen is the deputy director of CCTV Variety Channel. He has directed many CCTV-MTV music festivals, the 2009 5.12 Wenchuan Earthquake Anniversary Party, the First Guangxi International Folk Song Festival and other large-scale evening parties. He also participated in the 2015 Executive director of CCTV's large-scale outdoor reality show "The Great Challenge".

According to many actors who have participated in the Spring Festival Gala performances, Liu Zhen has been working hard with the creators of the 2022 Spring Festival Gala for two months although CCTV has not officially announced it.

Liu Zhen’s directorial style

Liu Zhen was born in Deyang, Sichuan. He graduated from Lanzhou University in 1985 and served as deputy director of the Spring Festival Gala. He co-directed the 2009 5.12 Wenchuan Earthquake Anniversary Gala with director Lang Kun.

Liu Zhen has rich experience in directing the Spring Festival Gala and is good at changing his directorial style. He likes to use the artists at his disposal to create new ideas. Even the classic song "Unforgettable Tonight" he wants to incorporate multimedia elements to let the audience see the new ideas. .