What kind of weird copywriting have you seen about sandstorms in Moments?

Indeed, there are many businesses and advertisements, etc., in order to attract a certain amount of customer traffic and attract the public's attention. There are indeed a lot of weird copywriting, such as when I went to buy milk tea. I saw the label of the milk tea saying little brother, little sister, do you have a lover? If not, let me introduce one to you. I think when I see such copywriting.

I do find it very funny, but also feel a little uncomfortable psychologically, because I feel that sometimes it may be too direct. And recently last year, there was a milk tea shop in Changsha, but it was also because of improper copywriting during the sales process. It has caused a lot of hot searches, because in fact, we understand very well that many businesses strive to gain a certain amount of customer traffic in such a fierce market environment.

I always come up with some weird copywriting, and some anecdotes and the like will indeed have a certain effect on the popularity of Moments and some promotions on Douyin. But sometimes if you don't pay attention to some words in words or logic, it will not only cause a kind of disgust among consumers.

More importantly, it will also bring about some questions about the product, especially when there was a very powerful celebrity endorsing a women's product in underwear. At that time, the copywriting provided by the entire advertising company said that if you own this underwear, you can get a good promotion channel in the workplace. And such a sentence or two is misunderstood by everyone as whether it is a woman, who wants to please the leader or please a man.

Only in order to gain some competition in the workplace. Therefore, in fact, the benefits brought by many weird advertisements may be negative. Because after all, everyone is in a very sensitive state now, especially now that many women are receiving more and more attention.

Sometimes if you do not use reasonable words or publicity, it will actually bring about a lot of negative comments.