China Naming Network - Naming consultation - In the next three years, what will be the dividends for ordinary people from doing self-media?

In the next three years, what will be the dividends for ordinary people from doing self-media?

Where will the dividends come from ordinary people doing self-media in the next three years? I think that in Xiaohongshu, after working in self-media for 6 years, I have personally experienced the “turn of fortune” of major self-media platforms. If you missed Weibo ten years ago, official accounts five years ago, Toutiao accounts and Douyin three years ago, don’t miss Xiaohongshu now! Choice is greater than effort. In the face of trends, personal efforts are not worth mentioning. If you don’t believe me, try Douyin now, it will make you doubt your life. Why must I make Xiaohongshu now? I will explain it thoroughly to you. After reading it, you will immediately make Little Red Book. Xiaohongshu is by far the most friendly platform for newcomers. All my self-media platforms are working simultaneously, and I can clearly feel it. Moreover, I have trained 3,00 students, and novices with no basic knowledge can quickly get started through learning. There are only three core elements that the new selection platform focuses on: traffic, easy monetization, and high-quality fans. Xiaohongshu perfectly meets these three elements. 01 There is traffic. Xiaohongshu’s traffic algorithm follows the principle of inclusiveness and is decentralized. Bloggers in the middle and tail can also share traffic equally with the top. As long as the content is good and popular, and the click-through rate, completion rate, and interaction rate are measured, the winner will continue to enter a larger traffic pool. It is fair, so you will see the number of fans and traffic of many amateur bloggers on Xiaohongshu. Not inferior to celebrities at all. If you don’t know how to create content, I’ve written all my experience of gaining 240,000 followers in half a year into “Reading the Little Red Book in 5 Hours”. The new book is 50% off and comes with free shipping. It’s super cost-effective, from positioning to content, shooting, editing and operations. Realize, use the correct method to do the right thing from the beginning of the 5-module system learning. 02 It’s easy to monetize. Xiaohongshu has a *** with 7 monetization methods. First of all, the brand planting ads are really good. I am a student and a pregnant mother who has given birth for more than one month. I made follow-up videos during pregnancy and my fans increased in one month. 500 was converted into 800, and the advertising was taken lightly. Let me tell you why small bloggers receive so many ads? According to big data released by an authoritative financial platform, 80% of people will search Xiaohongshu to see user experience and reviews before buying something. Therefore, a large number of merchants will place grass planting advertisements on Xiaohongshu. Amateur bloggers, waist bloggers, and tail bloggers are the first choice for brand cooperation because they are cost-effective and have a large amount of advertising. In addition to advertising, you can also monetize your content, open a paid column, open a potato shop, live broadcast, monetize your private domain, etc. 03 The quality of fans is high. Xiaohongshu’s users are generally of high quality. Most of them are in first- and second-tier cities and new first-tier cities, and have high spending power. More than 70% are women, mostly born in the 1990s, and the backbone is between 25 and 35 years old. According to the report, the average Xiaohongshu user has 4,000 yuan worth of free consumption per month. Therefore, everyone in the industry knows that "10,000 fans of Xiaohongshu are equivalent to the value of 100,000 fans of Douyin." If you have a product, start building it quickly. The content is your salesperson, and the algorithm can accurately recommend it to the users who need it. As a student, my track is very niche, and it is aimed at principals of training institutions. Every time I publish, it is more than a dozen Twenty likes did not affect her ability to attract precise customers, and she has already realized 7 figures. In a word, the commercialization process of Xiaohongshu is in the dividend period, and there are traffic depressions, realization space and commercial value that people cannot refuse. If you don’t do something after seeing this, you will really have trouble with money!