How to make an illustration style poster-How to create a poster design?

How to make illustration posters

Theoretically, a digital tablet is not required and certain art skills are required. The characters are all drawn using vector tools. It’s up to your personal preference. You can use PS or AI. Then there is the coloring and finally the overlaying of textures. How to create a poster design?

Recommend a few super easy-to-use tools. Even a design novice can easily create high-end posters:

1. Chuangkit

Chuangkit() is a super powerful online poster making tool. I have been using it for almost three years. Making posters is as easy as making PPT. You only need to drag various elements onto the canvas to create various A poster full of style.

It provides a variety of materials, including posters, albums, flyers, invitations, long marketing pictures, business cards...

Basically everything you want. You can find

For example, a fashion magazine cover like this:

Click on the selected element to edit it, and you can drag it at any time like a PPT. The operation is really simple for a novice

There are also many original illustrations and materials to choose from, and you can make high-end posters directly online:

By dragging, you can put various original elements into your own design. There is no copyright risk:

This is a WeChat cover image composed of original photos and illustrations from the platform. Although it is not comparable to the PS master, it is enough for daily use:

2. Canva - Drawable

Canva is a super global design tool website. By referring to the website template, novices can make high-quality posters.

First of all, there are many template materials that you can refer to, and you can basically apply them

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If you are not satisfied with the template materials, Canva has free With a library of pictures, fonts and illustrations, you can also create high-end posters by yourself. The picture below is a combination of two templates. Is it okay?

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There are also many special effects tools available on the Canva website. You can generate tall and tall images with one click. on the effect. (For example, we made the above picture into the style of Douyin)

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It is really super convenient. Similar platforms include Fanke Kuaitu, Fotor online design, etc., can produce similar effects. Each platform has its own strengths and can be used in combination.

For example, the cutout function of Fanke Kuaitu is very useful. You can cut out pictures into materials with one click, which is very convenient:

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Of course, if you want to make a higher-quality and more professional poster, I still recommend that you learn the knowledge of graphic design and then combine these Tools to play with.

Finally, let’s share some design principles:

1. Alignment principle

In layout design, alignment can make the visual effect unified and the layout look clear. Neat and orderly, very suitable for junior players.

The alignment principles also include left alignment, right alignment, center alignment, and alignment at both ends, etc. These methods can make the picture more tidy, clear and orderly.

Example - This poster uses left alignment:

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2. Contrast principle

The principle of contrast puts different colors, shapes, sizes, lines and other elements into one layout, giving people a visual emphasis and a sense that the information content is more organized.

For example, this poster uses the contrast principle to make the overall picture of the poster very strong:

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3. Noise reduction principle

In a poster, except for the background itself, generally no more than three colors and fonts are used, which can make the entire poster look more concise and clear, and will not put visual pressure on readers.

For example, this poster uses the principle of noise reduction:

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4. White space principle

Blank space was originally a commonly used technique in the creation of Chinese art works. It refers to the intentional leaving of corresponding blank spaces and room for imagination in the creation of calligraphy and painting art in order to make the entire work's picture and composition more coordinated and exquisite.

This function is also often used in posters and art design.

For example, the following posters are all produced using the white space principle:

Please click to enter a picture to describe how novices can use PS to make posters

1. Directly use fonts as the main elements

By changing the size and layout of the fonts to attract attention, the visual illusion of the poster below can make the audience read the content on the poster twice. You can design it from scratch based on your imagination, or you can refer to other pictures. The picture below is designed with reference to the vision test chart.

2. Minimalism

Every design studio or institution will hang a minimalist style poster, usually a combination of white and black, which is both exquisite and pleasing to the eye. .

It is not difficult to design a minimalist style poster. The easiest way is to use the Fotor online design tool_free design materials and templates_online graphic design website templates to quickly create your minimalist style. poster.

3. Shape

Shape is an important element in designing illustrations and posters. In the poster below, several shapes come together to look like a clock. Modern and technological shapes are very suitable for use as the background of posters.

You can choose any shape, even abstract shapes, to unleash your creativity.

4. Add stylized illustrations

If you don’t know what picture to use as the background image, stylized illustrations are a good choice. It’s up to you to decide what style to make it. Choosing interesting graphics and colors can create a fun design.

5. Use color overlay

If you choose to use a picture that is not of particularly good quality as the background, the color overlay effect can help you cover it up. Covered in a layer of pink, Gandhi in the picture below looks much better.

If you are not a professional designer and don’t know how to use color overlays, just use a colored filter. Color overlay is also an important element in design and can change the overall style of the design.

6. Use flowers to light up the scene

Not all flowers will do. Flowers, like colors, are meaningful. Refer to floriculture, or the language of flowers, to choose flowers that fit the theme you want to express. Floral elements can make your poster background dreamy.

7. Integrate design elements and fonts

If the elements and fonts used in your design are layered and stacked together, you can produce such a wonderful effect. At the same time, like the poster shown below, it also creates a wonderful three-dimensional effect.

We’ve all seen the illusion of depth using layers of flowers, fruit, and even ballet. In Fotor's material library, I believe you can find a suitable template.

8. Retro style

People love things with a sense of the times, especially when designing and creating. Retro style has been popular for a long time. Retro style not only refers to the feeling of posters, but also the use of retro images in posters.

9. Illusion Creation

We have emphasized the importance of poster background many times. If the background and poster content can be combined together, the entire poster will be full of vitality and interest. Just like the Doaly poster above.

10. Accent color

Accent color can directly attract the audience's attention, directly highlight the key points in the picture, or add some cute little details to the poster. Just like the poster below.

11. Vintage fonts

Retro fonts are a great source of inspiration. Their intricate details and stacked types still amaze people today, including the poster below. Lots of retro elements.

12. Fragmented Design

Above they added form and visual interest with the word “destruction”. Although the font of the fragment is already impactful, the red "o" is the perfect finishing touch.

Sharp, well-defined edges work elsewhere as well, and they're particularly good for backgrounds.

13. Bold Font

Font is a very important part of design, but when I try to imitate the line design of Nike posters I always fail. Not only is it great for being bold, but with 32 sans serifs in the series, the richness of the series allows it to be used flexibly.

But actually, my favorite aspect of this poster is not the bold text but the bold red element. The classic red ribbon seems to be guiding us to the finish line.

14. Dark background and bright fonts

Use bold fonts so that people can fully feel the emotions the poster wants to express. Insando’s creation in this image is a great example of a poster type that uses a dark background and bright fonts.

Texture and high contrast can also help convey emotion. In our template, we’ve paired emoji fonts with textured design elements, and to ensure our content doesn’t get lost on the dark background, we’ve chosen a bright color.

15. Make good use of text boxes

Placing your content within a medium-weight frame and heavy font spacing will help you create a modern feel, as above The feeling presented by the poster. Adding frames can maintain the balance of the picture, and balance is the key to ensuring the overall effect.