7 Days Hotel Chain Nansha District 7 Days Hotel Chain
7 days hotel chain is not a star hotel, but an economy hotel chain.
Seven Days Hotel Chain is an economical hotel chain, and the hotel itself has not been rated as a listed star. As far as its own services and facilities are concerned, it is equivalent to being built according to three-star standards. Since its establishment in 2005, 7-day hotel chain group has developed rapidly, with more than 2,000 branches covering 300 cities in China, becoming the first brand in China economy hotel industry.
Advantages of 7-day hotel chains.
1, service attitude. The 7-day hotel chain is completely different from the slightly rigid standard service of traditional hotels. 7 days to advocate employees to practice, create moving happiness with heart, and serve hotel customers with heartfelt happiness. I believe that only by making hotel customers happy and satisfied can the long-term development of the enterprise be realized.
2. Perfect facilities. Clever use of intelligent technology and spatial layout in 7 days, integrating high-speed wifi, integrated socket, music and smart TV, WeChat interaction, and leisure tables and chairs, so that guests can enjoy leisure office and make friends easily.
3. Sanitary conditions. The 7-day hotel requires all employees to thoroughly clean and disinfect their hands and disinfect public areas, lobbies, elevators and corridors before taking up their posts. And use professional disinfectants to clean and disinfect all accessible facilities in the room, so that one guest can be disinfected.
Does the 7-day Express Hotel have an hourly room at night?
1, 7-day hotel chain has a day room (that is, hourly room, check in from 06: 00 to 22: 00 every day).
2. The charging standard is that the time is less than 4 hours, and it is charged according to the daily rent standard. Different branches charge 60, 80 or 100 yuan. If you stay for more than 4 hours or leave after 22: 00, you will be charged for the whole day!
3, 7 days hotel chain is relatively clean and tidy, the most important thing is that the price is more suitable for the public, and it is a cheaper choice when going out for the night.
Extended data:
For those who pursue cost performance, staying out for the night will generally choose some affordable hotels, such as 7-day hotel chains. However, there are many negative comments on the operation mode of 7-day hotel chain. For example, most people think that the room area is too small. Another point is that the service has a lot of room for improvement.
But overall, how about 7 days hotel chain? Economically speaking, the 7-day hotel chain is really ok. As for the service, every store may be different, and you can't kill it with a stick. Of course, the most important thing is to feel for yourself, whether it is comfortable in life or unhappy in driving.
References:
7 days hotel chain-Baidu encyclopedia
Why is the 7-day hotel chain called 7 days?
As the first China Hotel Group to land in NYSE, 7 Days Hotel Chain adheres to the vision of "sleeping well every day" and meets the core accommodation needs of customers. The following is the name of the 7-day hotel chain I brought. Welcome to read!
7 days hotel chain is called 7 days.
7 Days Hotel Chain is a hotel chain headquartered in Guangzhou. As for why it is called 7 days, there is no research significance, but the price of 7 days usually ends with 7; No matter what channel you apply for membership card, you can keep your service life as long as you spend it once every two years. From May 20th11to September 3rd1,new members will stay for one night and get one free. You can get a free room in any one house within one to three months after you stay for 7 days and leave the next day. Be sure to pay attention to yourself. 7 days club is like a club. Up to now, all 7-day members have 6.5438+0.85 million members, collectively referred to as 7-day club.
Development course of 7-day hotel:
Days Hotel Chain Group was established in 2005.
On March 7, 2005, the first branch of the hotel chain-Guangzhou Beijing Road Store opened. On April 7, 2005, the website was launched.
In April 2005, the self-developed central reservation system (CRS and membership system) was officially put into use.
2006 165438+ 10 was funded by WarburgPincus.
On May 7th, 2007, the number of chain stores in China exceeded 65,438+000.
In May 2007, a 24-hour SMS reservation service was launched.
In September, 2007, it was financed by Huaping, Deutsche Bank and Merrill Lynch for 95 million dollars.
24-hour WAP booking service was launched in June 2007.
In June, 2008, 5438+ 10, invested by American Win-Win and Huaping, with a capital injection of 65 million US dollars.
In June 2008, 5438+065438+ 10 registered nearly 5 million members.
In September, 2008, the first cross-regional alliance "Xingyue Alliance" of China's economy hotel chain was established, which allowed regional small and medium-sized economy hotels to gain more development space, and also enabled the 7-day hotel, which is currently ranked third in China, to achieve rapid and low-cost expansion.
On October 7th, 2009/kloc-0, 065438, the website ranked first in Alexa, a budget hotel chain, and became the first hotel website in the world.
In June 2009, the number of branches exceeded 300.
In August 2009, the trial version of "Happy Seven Days" SNS community was launched in official website.
In 2009,165438+1October 20th, 7 days, the hotel chain landed in NYSE, becoming the first China hotel enterprise in NYSE.
In June 2009, the number of branches exceeded 400.
On July 7, 20 10, it was announced that it planned to directly sell 100% in the future, that is, to further reduce the promotion cost and give the members the commission paid for the saved distribution.
2012 65438+7 February, the scale of its branches has exceeded 1500, among which the business of management stores has developed rapidly and has taken the lead in breaking through 1000. 7 Days has become the fastest-growing management store brand in China economy hotel industry.
2015 September 18, Platinum Group accepted the strategic investment of Jinjiang, a listed company of Jinjiang International.
Make money in 7 days
On the morning of May 12, 7 Days Hotel disclosed the first quarter performance report of 20 12. According to the financial report, 7 days continued the rapid growth in the past few quarters. Net revenue in the first quarter was RMB 545 million, a year-on-year increase of 29.6%. Obviously, 7-day CEO Zheng Nanyan is very satisfied with this performance.
The obvious growth momentum in 7 days should benefit from its large-scale expansion. It took only seven days and seven years from the opening of the first store in March 2005 to becoming the second budget hotel brand in China with more than 1000 stores.
Zheng Nanyan was an IT technician at first, and later, as we all know, IT genes became the typical characteristics of this company. At the beginning of the establishment of Qitian, Zheng Nanyan led the team to develop a system platform based on IT information technology, which integrated the network, call center, SMS and store management system, realized the functions of instant booking, confirmation and payment, and reduced the cost. Based on the unified IT system platform, various branch operation systems have been established, thus effectively improving management efficiency and reducing operating costs.
The remarkable thing about 7 days is that it is an economical hotel chain that pushes low-cost control to the extreme. In Zheng Nanyan's view, the so-called "low cost" does not mean to cut costs indefinitely, thus hurting residents' living experience, but to show real control and management. There is no water dispenser in the hotel lobby for 7 days, because guests can check in immediately without waiting; 65% of its guests come from online booking, which reduces the proportion of telephone booking at the front desk, thus reducing the number of front desk staff and call centers; It saves many common facilities in guest rooms, such as cabinets and drawers, because guests seldom use them, but in order to meet the standards of five-star hotels, they do not hesitate to invest in beds.
But then, how to control costs in daily operations is even more difficult. In this regard, Zheng Nanyan called it "sheep management". He almost redefined the so-called low price concept in this industry.
Guests staying for 7 days will find that this budget hotel looks really frugal: except for the front desk, the narrow lobby is often used as a simple restaurant, and there is no newsstand or water dispenser in the lobby-because the efficiency of the front desk does not require guests to wait at all (according to regulations, the check-in time at the front desk should not exceed 3 minutes, and the check-out time should be controlled within one and a half minutes).
More cost control is hidden in the devil's details. For a 7-day room, the desk board replaces the drawer and the wall frame replaces the wardrobe, which not only saves the cost, but also saves the time for the waiter to clean up the room, making the front desk checkout faster; For 7 days, each room is not equipped with a hair dryer, but is placed in the public area of each corridor for people in need. Another way to control costs in seven days is to open the windows as small as possible, making people joke that their windows can be "comparable" to prison bars. But the seven-day explanation is that because hotels are generally in downtown areas, guests rarely choose to enjoy the scenery through the windows. On the contrary, the bigger the window, the louder the noise. Of course, the small window also saves the cost of the big curtain for 7 days.
However, in seven days, I did not hesitate to invest in establishing a "good sleep every day". The pillow of the 7-day business king bed room has reached the standard of a five-star hotel, the size of the bed is larger than that of the same level hotel, nutritious breakfast and slippers with anti-slip function are provided, and the bath water is required to change from cold to hot within 10 second. At the same time, in the business big bed room, the disposable items will be cancelled for 7 days, and a travel suit with toothbrush and toothpaste will be provided.
Different from the austerity of peers, 7 days is to reduce unnecessary expenses by improving efficiency, which more embodies the so-called "management" concept in low-cost control. All this is finally reflected in the price competitiveness of 7 days: Take the big bed room as an example, 7 days is lower than that of peer hotels by 20 yuan. "Economy hotels can't provide so many special services as high-end hotels." Wu Ben, an associate professor at Fudan University who mainly studies hotel management and tourism resource management, said, "It is commendable that seven days have made their own characteristics."