* * * What is the name of the economic company and brand? This article suggests collecting.
From a locked bicycle to a * * * bicycle that can be ridden by scanning the code; From waving and waiting on the side of the road to sitting in the office to check the distance of the network car; From a single hotel to a diverse homestay; From the predicament of no electricity to the convenience of street electricity ...
What is the * * * enjoyment economy? The concept of * * * enjoyment has long existed. In traditional society, borrowing books between friends or enjoying a piece of information, including borrowing things from neighbors, is a form of enjoyment. The modern * * * sharing economy refers to the institution or individual who owns idle resources and transfers the right to use the resources to others with compensation. The transferor gets a return, and the sharer creates value by sharing the idle resources of others. In a narrow sense, the * * * enjoyment economy refers to a business model based on strangers and the temporary transfer of the right to use goods with the main purpose of obtaining certain remuneration.
In the * * * enjoyment economy, idle resources are the first and most critical factor. It is the basis for resource owners and users to enjoy resources. * * * Idle resources under the concept of enjoying the economy can be understood as: the resources were originally used by individuals or organizations themselves, and they are idle resources when they are not in use or occupied.
How to name * * * an economic company and * * * an economic brand?
1. Storytelling method
* * The storytelling method can be used to name economic companies. In 214, there was a brand selling air purifiers on the Internet, and the brand was named Three Fathers. "Three dads", a slightly funny brand name, can't be associated with air purifiers in terms of product attributes or name implications. But the story behind it is that three dads, in order to let their babies breathe fresh air every day, are determined to be an air purifier to protect the health of their babies all over the world. Is it very touching, is it very affectionate? Name the brand by telling stories, so that consumers can have trust and affection for the brand.
2. Quantifier naming method
* * You can use quantifier naming method to name economic companies. This is a kind of naming method that has been used more in recent years. Because it is a concrete thing first, plus quantifiers, then such a name is easy for users to understand and remember. Such as a cotton, three squirrels, six walnuts, seven wolves, eight horses, nine clouds and so on. The advantages of this naming method are: firstly, you can include your favorite things or animals in the name; secondly, such a name is grounded, can stand out among many names, and is easy to be conceptually packaged for marketing.
3. Animal and plant naming method
* * You can use the animal and plant naming method to name an economic company. Many people choose to brand some existing animal and plant names. Animal and plant names themselves have no special meaning, but their own characteristics and cultural ideas are integrated into animal and plant names to give them special meaning, which makes them no longer ordinary animal and plant names. For example, Sohu. com, melon seeds used car, Ant Financial, Tmall Supermarket, Mushroom Street and so on. If you want to be an Internet platform, it is better to choose this brand naming method. Because the Head Group has made enough advertisements for the combination of animal names and industries, and the consumer comparison already has a very high degree of cognition and acceptance, you will get twice the result with half the effort if you promote it again.
That's all about the naming methods of * * * economic companies and * * * economic brands.