What day is June 18?
6 18 is actually the same national online shopping carnival as the Double Eleven, but the activity time is longer than the Double Eleven. During this period, major e-commerce platforms will launch a series of large-scale promotional activities. Therefore, many netizens will also write a list in advance and buy special products during 6 18. After all, there are promotional activities, and the intensity is still quite strong!
The first thing to tell you is that June 18, that is, 6 18 is not a traditional festival. If you don't pay attention to e-commerce, this day is an ordinary day.
So June is the anniversary month of JD.COM, and June 18 is the anniversary of JD.COM. On the anniversary month, JD.COM will launch a series of large-scale promotion activities, with "flaming June" as the promotion point, among which June 18 is the largest promotion day in JD.COM.
This undoubtedly brings great pressure to other e-commerce, and so does JD.COM. COM's 20th13rd anniversary even shouted the slogan "6 18" to the whole country, and it produced a series of chain reactions. Both local supermarkets and major e-commerce and manufacturers have launched 6 18 promotion activities. And competitors such as Tmall, Taobao, Suning, Paipai and a series of e-commerce big coffees are also chasing and intercepting, and started their own 6 18 activities.