What do you mean by 1688 allocation?
Advice on delivery time: For brands with a large number of offline stores, unified time period is a more appropriate choice. For example, I can distribute all the new products this week on Monday, and it is expected that all stores in the country will be listed from Tuesday to Thursday. During this period, the supporting brand promotion can also be carried out accordingly.
The time to market of new products is mainly based on historical sales trends and holidays. Observe which time points in history the sales data has increased rapidly, and the corresponding products should be placed before this. When arranging the listing belt, the clothing industry will also refer to the 24 solar terms, and it is particularly accurate to grasp the timing of changing seasons.
Matters needing attention in distributing goods:
The distribution of goods is sometimes a strategic issue: some stores, even if the sales volume is not good, still need to maintain a relatively rich supply of goods from the perspective of channel importance, and depth restrictions can be considered. For commodities, what is considered at this time is not the sales ability, but the supporting work according to the enterprise strategy.
When distributing goods, it is very important to predict the depth of the goods: the difficulty of the first batch of goods is that it is difficult to predict how much the first customers want to buy this batch of goods and what the possible sales volume will be. Distribute if there are too many shops. If there are not enough shops, they may lose some sales opportunities.
There is no perfect method, which is to use data to assist empirical judgment, and at most add the opinions of sales staff to make the final judgment.