What does blind box supermarket mean?
Blind box supermarket means a store that specializes in selling blind boxes.
The blind box was born in Japan. Its original name was mini figures. Later, as the number of players increased, it was called the blind box. As the name suggests, a blind box is actually a box. The box contains doll figures of different styles, and these dolls come in sets of 12. But when you draw a blind box, you have no idea which one of the sets is in the box. Therefore, drawing the blind box depends entirely on luck. If you are not lucky, you may always draw duplicate styles. Of course, if you are lucky and draw a hidden model in a set of dolls, it is almost the same as winning the jackpot.
This is the economics of blind box, you never know what you will get in the end. Once you open one, you can't help but become addicted and open ten or twenty others. There are 12 types of blind boxes in a series, and each blind box costs between 39 and 69 yuan. If you try to collect them all, your wallet will be empty without you realizing it.
Related information
As a new thing, blind boxes are in a state of popularity. Currently, most blind box enthusiasts are born between 1995 and 2000. Due to the strong uncertainty of blind box purchases, many consumers are forming blind box communities, hoping to exchange excess styles through the community, and at the same time organize communication activities through the community. It is precisely because of the existence of the community that blind boxes have gradually become a new way of social interaction.
Because of this, the promotion of blind boxes is not limited to offline promotion, but also relies mainly on online promotion. Online promotion must penetrate the local blind box circle. Because although many Taobao stores have blind boxes, they mostly serve diaosi. If you want to compete with it, you must give full play to your local advantages. After all, the blind boxes on Taobao come from different sources and have uneven quality. They are not as reliable as buying in local blind box stores. Blind box activities and exchanges are often organized, which can not only expand the user base, but also Can attract new users.