What are the brands of braised chicken rice?

I have summarized 9 braised chicken restaurants for you. You can use it as a reference. I hope it can help you.

1. Bao Chu Niang Braised Chicken

Bao Chef Niang is a comprehensive catering chain company that integrates catering chain franchising, store location selection, product distribution, dish research and development, store marketing planning, and short video marketing. Its mission is to "build the Bao Chu Niang Ten Thousand Stores Brand".

Since the establishment of the company, team members have adhered to the idea of ​​laying a solid foundation and then developing. After three years of hard work, they have built a central kitchen, improved cold chain distribution, opened up the industrial chain, and provided transparent distribution to franchisees throughout the process. The quality of ingredients is guaranteed, and teams such as location selection, takeout operations, research and development, marketing, store management, and investment promotion have been established to become a catering chain company with a solid foundation.

Baochu Niang is a high-end braised chicken chain brand created by the company's team. It is also the first braised chicken brand in the country to enter large-scale high-end shopping malls. Bao Chu Niang adheres to the brand positioning of good products, good taste and good environment. It is clearly distinguished from other braised chicken brands and is committed to becoming the leading brand in the industry. In addition to conventional assistance in site selection, store opening, and operation guidance, the company is also fully responsible for franchisees' online takeout operations, which greatly expands franchisees' profitability.

"Bao Chu Niang" is based on braised chicken and features abalone and abalone juice, forming a differentiated high-end vertical brand. "Bao Chu Niang" Braised Chicken has the mission of "discovering delicacies from all over the world and upgrading the dining experience" and the vision of "redefining braised chicken and rice and creating the first brand of braised chicken and rice". Recently, in order to overcome the shortcomings of single products, new products such as hot pot chicken and roasted pepper chicken with rice have also been launched. After each product is launched, a systematic warm-up is carried out for the new product, bringing sufficient traffic to the product, and the new product is an instant hit. .

At present, both the brand capabilities and the operational capabilities of the back-end support team have been repeatedly verified. The company uses operational promotion to make the Bao Chu Niang brand dominate the top ten of Douyin’s gourmet fast food list. It is also the only one to enter the ranking. The braised chicken category has also successfully made the pilot store a hit, attracting many gourmet experts to visit the store and receiving continuous praise. Moreover, the franchise investment is small, the gross profit is high, and the brand development prospects are also very good.

2. Yang Mingyu Braised Chicken and Rice

Jinan Yang Mingyu Catering Management Co., Ltd. was founded by Mr. Yang Xiaolu in 2011. It is a catering enterprise integrating management, operation and production. The dishes launched inherit the family’s secret traditional production techniques and inherit the food flavor of old Jinan. The dishes not only pay attention to color, aroma, taste and shape, but also incorporate modern elements while keeping the old flavor, making the cuisine more distinctive and widely recognized by consumers.

Data from the research institute shows that Yang Mingyu currently has 2,60 stores, which has shrunk by half compared with the 6,00 stores at the peak of the brand’s official promotion. This may be due to the saturated competition and saturated competition caused by the previous explosive growth. The dual consequences of the impact of the epidemic.

Easy to copy a single product, it also means it is too easy to be imitated. After the outbreak of braised chicken and rice, there were four or five stores everywhere on the same street. Target consumers were severely diverted, and homogenization competition was serious. Stores The rapid expansion has also brought about uneven quality of franchised stores, which has also had a big impact on the brand. However, as the big brother of braised chicken, the potential of its brand cannot be underestimated.

3. Run Qianxiang Braised Chicken

The main advantage of joining Run Qianxiang Braised Chicken is that it is the first production factory in the industry to pass QS certification, half a year earlier than Yang Mingyu. Run Qianxiang Braised Chicken redefines the brand model in the name of "fast fashion and fast catering". The main product is Run Qianxiang braised chicken and rice, supplemented by Run Qianxiang braised series, Run Qianxiang boutique series, Run Qianxiang snack series, and Run Qianxiang popular drink series. The diverse product lines can strongly capture diners from both north and south and break through regional limitations.

4. Peng Dekai’s braised chicken and rice

Peng Dekai’s sauce products have been upgraded in all series, covering classic braised chicken, chestnut chicken, rattan pepper chicken, pickled chicken, internet famous beef offal powder, Open multiple stores to meet the diversified taste needs of different customers.

5. Fuyuji Braised Chicken and Rice

Fuyuji Catering Management Co., Ltd. is a company integrating specialty catering research, technology development, catering projects, catering consulting, and planning services. A comprehensive development enterprise, the company is committed to the dissemination and promotion of local characteristic catering culture, and is determined to create a profitable domestic specialty catering franchise chain brand. In the past few years, Fuyuji has launched 4 product series, including braised chicken series, Bobo fish series, spicy chicken series and braised pork ribs.

Compared with the singleness of other brands, Fuyuji's optionality has not only been greatly improved, but from another perspective, it has also strengthened the cognitive label of the category.

6. Shandangjia Braised Chicken and Rice

Shandangjia Braised Chicken is a professional catering management consulting company focusing on catering research and development, traditional food development, catering investment promotion, etc. The company After careful market research, the Market Development Department discovered the huge market potential of the catering industry. Shandangjia Braised Chicken seized the business opportunity and established a traditional food R&D center and catering consulting Co., Ltd., committed to promoting Chinese food culture and strengthening the local catering brand business. It specializes in its signature braised chicken and specialty braised pork ribs.

7. Shibisi Braised Chicken and Rice

This store uses a lot of expensive seasonings. It is said that there are more than 20 kinds. In order to get rid of the current situation of a single menu and lack of consumer choices, the headquarters of Shibisi Braised Chicken has developed new products to continuously supplement. Now it has developed into a dish with braised chicken as the main dish, as well as the launch of braised eggplant and braised qianye. A specialty restaurant that specializes in tofu and other delicacies.

8. Friends Braised Chicken and Rice

Friends Braised Chicken is a catering company that integrates management, operation and production. The dishes it introduces inherit the secret tradition of its family. Production process. Dishes not only pay attention to color, aroma, taste and shape! Moreover, under the premise that the flavor of the old Jinan food remains unchanged, dozens of spices and condiments are added and cooked in strict proportions. It uses secret ingredients such as fresh chicken legs, fresh ginger, and mushrooms, and is cooked under high pressure and cooked in a casserole. become.

9. Yangji Braised Chicken and Rice

Yangji Braised Chicken and Rice adds many Chinese herbal ingredients during the production process, and the seasonings are also mixed by ourselves. In addition to the basic braised chicken and rice, In addition to chicken, we also offer braised pork ribs, braised pork belly, braised ground delicacies, braised fish cubes, braised maoxuewang, etc., which can be mixed and matched freely.