How to name an electronic company?
Unique naming method
In business, this is called "stickiness". However, the viscosity problem may become a bit tricky. Every company thinks of a unique name, which is simple and easy to remember, still enduring and unforgettable. This is an arduous task, because the popular trend of naming often changes, and it is difficult to find eternal classic names. For example, when Steve Jobs made up his mind to build the company into a world-class company, he thought of the story that Newton was smashed by an apple. This story is not only a household name, but also very meaningful, so it was named "Apple" ~ It is said that the original trademark of Apple was "Newton under the Apple Tree". Recently, Apple released a new generation of IOS 1 1 at the developer conference. With the release of IOS 1 1, there are a number of brand-new products, but after all, the user base of these products is still not as large as that of iPhone. What users expect more is an iPhone8 with IOS 1 1. This time, foreign media broke out IOS 1 1.
Name combination method
Named after business people, such as Matsushita Electric Company of Japan and Ford Motor Company of the United States. For example, Philips, named after its founder Gerald Philips, is very reliable. Recently, Philips, a leading brand in the field of health science and technology, officially opened the "Philips Healthy Life Experience Center" in day order Plaza of Beijing World Trade Center, hoping that through close contact and feelings, the media and consumers can personally experience the integrated solutions brought by Philips' meaningful innovation in the whole process of health care.
have talked big
We can name an electronics subsidiary by boasting, mainly reflecting the advantages of the company's reputation and product quality in the company name, which can not only increase our confidence, but also put pressure on our opponents and make the public feel trust.
Connotation naming
Sometimes the company boss will choose a meaningless name, which will take great risks and have no connotation, making customers feel very boring and have no intention to cooperate with it, so please be sure to understand the international meaning of this name.
Naming of special words
There are two kinds of special words: one is the words used in some industries, and the other is the words that some industries especially like in the long-term historical development. For example, some pharmaceutical companies will use halls and rooms. Catering companies will use cooperatives. Name of electronic company
Positioning should be named accurately.
A distinctive and attractive brand name should be able to reflect the advantages and characteristics of enterprise products in design.