How to name taobao guest website?
Although Taobao Alliance clearly stipulated that taobao guest websites should not optimize keywords related to Taobao, I believe it is desirable as long as it is not aimed at destroying Taobao brand, and so far no website has been blocked because of optimizing Taobao keywords. However, it still needs to be cautious and optimized reasonably when doing it. In the past, an EXCEL table of Taobao keywords was published in the Super Station Forum, but it should be changed now. In fact, you don't have to worry about that table. Search "Taobao" in Baidu and you can see 10 Taobao related keywords, and then search step by step. When searching for these keywords, look at the websites ranked on the first page and see how their titles are written, and you will know what Taobao keywords are. For example, Taobao, Taobao Shopping, Taobao Online Shopping, Taobao Home Page, Taobao Online Shopping Home Page, Taobao Mall, Taobao Women's Wear and Taobao Men's Wear. . . Many, many, most of these keywords are suitable for some comprehensive websites in taobao guest. At present, websites with high traffic keywords are basically supported by buying black chains and big website links, so you don't have enough strength to compete. You can choose to do some websites with slightly lower traffic, and then go to the top websites to check their external links to see if there are a large number of high-quality websites supporting them. My personal suggestion is not to do this kind of keywords related to Taobao at present, because it is already difficult to do, and there is still the risk of being blocked by Taobao. At present, the comprehensive taobao guest website has almost no living space, so you should think about these keywords.
2. Keywords related to the name and brand of the online store.
Taobao has many well-known online stores and many well-known online goods brands. Before that, I also wrote an article called "Dai's taobao guest Case Sharing: Blog of Big Brand Merchants", and also talked about the key words of being an independent brand merchant blog and online goods brand. These store names and brands are searched by hundreds of people every day, and some SEO with economic strength pay attention to the first category of Taobao-related keywords. First, they don't like these keywords, and second, they can't spend so much money on them. So it's better to let some webmasters do it, such as "Lemon Green Tea", "Royal Mud Workshop", "Maibao", "Afu" and "Feilong". . Many, many, many long tail keywords derived from these keywords. These keywords are really good for the promotion of online stores, and they have obtained potential customers very accurately and contributed to the transaction. So I think these keywords are worth discussing.
3. Product related keywords
Such keywords are also easy to understand, such as "Qingqing slimming fruit and vegetable slimming capsule", "Nokia N95 mobile phone", "slimming products", "mobile phone" and "chocolate", and such specific product names or product category names are worthy of optimization on taobao guest website. Of course, core keywords are difficult to do, so we will consider some long tails and thousands of searches, so we will do hundreds of searches, and hundreds of searches are still difficult to do. The optimization of product-related keywords is very beneficial to the transaction. Choose some products with high awareness, otherwise the search volume will be too small and ineffective.
4. Shopping guide information related keywords
The essence of taobao guest is shopping guide, a kind of shopping guide article interspersed with commodity information, a kind of taobao guest with relatively correct direction, shopping guide keywords, such as "how about a product", "does a product have an effect" and "what is the price of a product". Here, for example, the webmaster of a Super Station Forum posted a post "An article brings me monthly income from 300 yuan". His keywords are typical shopping guide keywords, such as "How about Meilinkao Cosmetics", "Meilinkao Cosmetics Price List", "How to Pay for Online Shopping", "How to Pay for Online Shopping on Taobao" and "How to Search for Online Shopping". Webmasters get about 300 IPS through these keywords every day. These IPS are all target users, but they have turned into a lot of money. So you can pay attention to these keywords, usually look at the traffic statistics, extract these keywords, and then see which page they are from, whether you have added relevant product recommendations, and then edit the content. Here is a test of your copywriting ability and how to turn users into customers through articles.
It's a good idea to summarize these four types of keywords first. You can continue to mine related keywords in this way. If you can find those rare keywords, you can do it well. This is a resource, and finding keywords is also the first step of SEO. For specific methods, please refer to the five-step SEO tutorial "Talking about the first step of SEO: the way and strategy of keyword selection" written before. Some methods may not be suitable for taobao guest website, but I believe that the keyword selection is correctly mastered.