Talking about water features in landscape real estate?

In recent years, there has been a "hydrophilic" wind in the domestic real estate industry. Natural or artificial waterscapes and lakes are the main selling points, and we are proud of the "future hydrophilic landscape". With the improvement of living standards, people are increasingly yearning for the picturesque living environment with "small bridges and flowing water" and the natural beauty with "blue waves and flocks of fish and birds". In the construction of urban green space and parks, artificial lakes and rivers are constantly emerging, and waterscape housing has also become a hot spot in real estate development. The rise and hot sale of pro-landscape real estate. What is a waterscape? Waterscape is an extension of ancient geomantic omen by modern people. The source of the name Feng Shui is generally considered to be an ancient book handed down by Guo Pu. He said, "Qi rides the wind to disperse, and the boundary water stops. ..... so it's called Feng Shui. The method of feng shui, water is the best, followed by Tibetan wind. " Taking Shanghai as an example, since the concept of hydrophilic landscape real estate was put forward, coupled with the comprehensive improvement project of Suzhou Creek and Huangpu River tributaries by the Shanghai Municipal Government, savvy real estate developers have attached great importance to it. According to statistics, the average price of buildings with water or near water (within 500m) is about 5% to 10% higher than that of buildings far away from water (500m to 1000m). In Beijing, as people can see less and less water in their lives, people feel the kindness of water more and more. And savvy real estate developers have seen this, so in some lakes and watersides, real estate projects began to cluster. From Dongmalianghe, Chaoyang Park and Tuanjiehu, there are dozens of projects such as Jiahe Liyuan, Jingyuan Apartment and Unity Apartment. There are more than one project 10, such as Hongyun Garden and Longtengge, in longtan lake area in the southeast and along the moat binjiang road. In Cheng Nan, with Taoranting and Daguan Garden as the core, there are sporadic projects such as Qingzhi Garden, Wanbo Garden, Zhongjiayuan Garden and Canaan Apartment. Near the Youth Lake in the north of the city, there are many projects such as Sanxiu Hanyaju, Hujingyuan and Shanglong Jiayuan. Developers of these projects often use water as a selling point to promote themselves, and even the names of many projects have obvious water characteristics. The waterscape residence living by the water has become the yearning of urbanites for a new life. Some developers who occupy the advantage of water also lose no time in advertising to play a "hydrophilic" selling point. In the publicity of the "hydrophilic" project, the sound of waterscape can be heard everywhere. The slogan of Shi Sheng Jiayuan, located on the bank of Tonghui River, is "the artistic conception of living by water"; In the Second Ring Road, the Rong Ning Garden along the south moat is marked "In the West Second Ring Road, it is a hydrophilic collection". It can be said that it is a shortcut for real estate developers to take advantage of Beijing's water system to drive real estate sales. Among the hydrophilic projects in Beijing, after the renovation and navigation of Kunyu River and Changhe River, projects such as Meilin Garden, K Huijing Pavilion, Yiyuanju and Zhonghai Yayuan, which are close at hand, have been promoted. Because of the navigation of the river, they found new selling points, and they played the signboard of "water" one after another, and tasted the sweetness in sales. In Hangzhou, Qilixiang Creek, Lakeside Garden and other properties, near-water properties were robbed and empty. Why launch waterscape property? There are three main ideas for developers to launch waterscape projects: First, introduce the concept of overseas development. Coastal housing is very popular abroad. In the case of basic environmental requirements, such as greening and other hardware, how to create new ideas to promote property by using natural coast and waterscape has a lot of experience to learn from. In Shanghai, when Juyuan and other Pudong buildings successfully developed waterscape houses, Puxi's New Bund Garden, COSCO Bay City, Peninsula Garden and Shanghai Yin Zhi all made use of the waterscape of Huangpu River and Suzhou Creek to create lots and landscape advantages. For example, the New Bund Garden emphasizes the unclonable water landscape with "first landscape, second life", and sets up "water landscape life" and "place where seagulls fly". Recently, Zhong Kai City Light Property developed in the center of Shanghai is located on the edge of Shanghai People's Square. In a place where land is precious, developers have built more than 10,000 square meters of ecological landscape lakes on the green land in the property center, which attracted the hearts of Shanghainese with a "hydrophilic complex" and caused a great sensation in Shanghai. There is great sales potential. Second, create a new concept of environmental protection. Biyun Villa, a high-grade waterscape villa in Pudong, sold well without overwhelming advertisements or ingenious marketing plans when it opened. Why? The reason is that it introduces the "hydrophilic concept". By the same token, Haitian Garden, located in Qingpu, 3 18 National Road, is a market selling point with water features as the main body because of its central lake and large fountain square, which has won unprecedented response from buyers. These successful marketing experiences let developers see the market effect of the brand-new concept of environmental protection. Third, realize concept sales. At present, there are three kinds of waterscape rooms in Shanghai property market, one is the buildings near Huangpu River, Suzhou River and Chuanyang River in the city center; Second, suburban villas; The third is a large suburban community. In fact, at present, some developers are still in the exploration stage of developing waterscape houses, just trying to do concept sales, hoping to open the gap with other properties. When the basic market elements are difficult to bring forth the old and bring forth the new, developers can only find new market elements to attract buyers. Following the trend of environmental protection, room style and European style, there has recently been a "water-loving fever" in Shanghai's housing market. Shanghainese once loved culture and parks. Gradually, the selection criteria shifted to the point of hydrophilicity, and many buildings made a big fuss about the theme of "hydrophilicity". A number of waterscape-designed residential areas have been put on the market one after another, showing good market performance. These information show that hydrophilic buildings are hitting the dull market selling point this year and becoming the new fashion of Shencheng housing market. This year, a large number of hydrophilic properties were listed, and artificial lakes appeared in residential areas. The application of the Shanghai property market, which is similar to the coastal houses in North America, has made buyers have a strong desire to "live in water". It is indeed a new thing in the Shanghai property market that the use of small waterscapes such as artificial fountains in residential quarters has developed to today's waterscape houses. However, the use of waterscape is a big problem. It is certainly a good thing to create a natural scenery in the community, but the design and management of water bodies is a big problem. The waterscape design of real estate may be the general preference of buyers for a good living environment. In recent years, waterscape design has been introduced into the environmental design of many projects. The more places children go, the more aura the community has, and the more lovely the house becomes. When the momentum of waterscape architecture is surging, waterscape design has become another landscape of the property market. Waterscape design originated in Singapore and Taiwan Province province, and later influenced Guangzhou and Shanghai. It has become a trend to introduce waterscape design into residential design. It is reported that at a real estate Expo in Shanghai, nearly half of the projects are emphasizing their waterscape advantages. In recent years, with the development of the real estate industry, waterscape design has also begun to enter the residential construction in Beijing. In this regard, the beautiful garden on the west fourth ring road can be used as an example. The slogan of "water conditions, water features and water nature" is not because it has considerable natural water features, but because it has artificially designed water facilities such as rivers, fountains and waterfalls in the park for the owners to play and entertain. Waterscape design mainly includes lakes, waterfalls, fountains, streams and other forms. We often hear "overlapping water" in the process of viewing houses, which is actually to narrow the water flow gap through a series of steps. Compared with waterfalls, the water loss caused by overlapping water is reduced and the landscape changes more. With more and more people paying attention to waterscape, now, more developers pay attention to the close combination of water and human settlements, and introduce waterscape and water interest into community construction. I believe that in the near future, people living in cities can also experience the pastoral style of "small bridges and flowing water". Waterscape architecture: There are many problems. Because the water bodies in scenic spots or residential areas are closed waters, they generally have the characteristics of small water area, easy pollution, small water environmental capacity and low self-purification ability. If the water surface and river course in residential quarters are poorly managed, and the discharge of pollutants around them is not strictly controlled, it will easily become the recipients of domestic sewage, rainwater and domestic garbage of residents in residential quarters, which will lead to different degrees of pollution of water bodies, and in severe cases, it will lead to eutrophication of water bodies and a large number of algae in water. Therefore, it is necessary to strictly control the discharge of pollutants into the water surface and rivers of residential areas, and at the same time take certain protective measures to ensure the beautiful natural environment and good living environment of residential areas. Otherwise, if the water bodies and rivers in residential areas are polluted to varying degrees, it will not improve the natural environment of residential areas, but will have a certain adverse impact on the surrounding environment and even affect the normal life of nearby residents. The application of waterscape, if not handled well, will become mixed water sewage, which may also have a very adverse impact on the real estate. Even if it is sold out, there will be many problems in property management in the future, and the future troubles will be endless. Recently, the owner has polluted the waterscape, blackened it and stinked it, which is far from the original renderings and promises in the developer's building book, and the lawsuit has been playing. Relevant government departments are also preparing to issue corresponding regulations, requiring developers to do a good job in waterscape management while designing waterscape. How to ensure the cleanliness and pollution-free of closed water bodies in residential areas has become a topic of concern and headache.

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