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In 200 1 year, Netease successfully launched the first massively multiplayer online game in China. In 20 15, Netease Games reinterpreted its image with the slogan of "game lovers", positioning itself not only as a game platform and service provider, but also as a "game lover" with the same flesh and blood as all players.
The Company Ability of Netease Company
Game strength: Netease has been at the forefront of online games since it formally established the online games division in 200 1, and has developed into the first online games company independently developed in China.
Self-research ability, Netease has a strong independent research and development strength of games. Since its establishment, it has successfully launched 27 self-developed end games, including China's first large-scale multiplayer online game "A Chinese Odyssey"; It has 250 million registered users, and the highest number of online users reaches 2,765,438+0,000. It is the world's first online game with double art editions-Fantasy Westward Journey.
There are also high-quality end games such as Tianxia 3, Datang Wu Shuangling, Wu Soul 2 and Ghost Story 2, which have all developed into popular online games in China.
In 20 14, the online game market in China reached 1 108 1 100 million yuan, and the mobile game market accounted for 24.9%, with a market size of 27.6 billion, with a year-on-year growth rate of 86%.
With the strong growth of mobile games, Netease games seized the opportunity to innovate constantly, and developed well-received mobile games such as Wandering westward, World HD, Master Don't panic, and developed classic end-games such as Dream and Big Talk into mobile games, with more than six games ranking among the top 50 in the iOS list.