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How to improve sales ability

How to improve sales ability

How to improve sales ability, challenge high salary, earn more than 10,000 yuan a month and start a business at zero cost are all terms of their industry. So how can they become a successful sales business, what skills they need, how to get customers and how to improve their sales ability.

How to improve the sales ability 1 1, set the target and carry it out firmly.

If you want to improve your marketing ability, you must first set yourself a goal and stipulate how much performance you will achieve in a long time, and then divide this goal into several parts and complete the task in stages.

Making a good marketing target plan can motivate yourself and give you the motivation to achieve your goals when selling your business. Do a good job in future task management,

It can make your work more organized, arrange your time reasonably, improve your work efficiency, quickly adjust your status when encountering unexpected situations, and reduce the impact on your work.

How to set sales targets? Setting goals can't be generalized and unrealistic, and remember that it is too difficult to achieve them. Setting goals is best for people to jump up and reach, too high is easy for people to give up, and too low can't achieve the purpose of motivation.

Many bosses think that the potential of the market is unlimited. Sales target management must be formulated according to the SMART principle, and it must be achievable, measurable, specific, time-limited and relevant.

2. Control the target progress in real time.

Sales industry is different from other industries. Most of the salary of salespeople comes from their own performance, so you can get good performance as long as you are willing to spend time and energy. But over time, you will still have a certain degree of burnout, and even step into the comfort zone of work, and your sales ability will continue to decline.

Therefore, it is very necessary to keep a certain target progress in the work. With a sense of crisis, we can constantly improve our ability, do our work better and better, and our marketing ability will become stronger and stronger.

Through the all-weather data statistics and analysis of the whole process, the intelligent extended CRM is pushed to diagnose the operational problems of each link in real time, and the adjustment strategy and operational suggestions are pushed every day to provide intelligent staff for every sales and manager.

3. Expand your social circle.

Being engaged in the sales industry is inseparable from socializing. The bigger your social circle, the bigger your customer base and the more potential customer resources.

Everyone does not exist independently. Different people have different social circles. When you associate with them, in a sense, you also have a part of the TA social circle. Therefore, by constantly improving your social circle, you can get more customers.

4, constantly improve their ability level.

If you want to improve your marketing ability, it is also necessary to learn from other sellers' good sales ideas and understand the related knowledge of selling products and other similar products in the same industry, even the knowledge unrelated to work.

Learning from other people's good marketing ideas and methods can help you avoid detours; Knowing the relevant knowledge of the products sold and competitors' products can make you better compare the advantages and disadvantages of your recommended products in front of customers.

Improve the trust of customers; Learning knowledge unrelated to work can broaden your horizons, improve your thinking ability and indirectly improve your sales ability-after all, you don't have to talk about work when chatting with customers, do you?

5. Follow up with customers and accurately judge their needs.

The sale of products does not mean that the cooperation with customers is over. The customer's demand is not completed at one time. After work, follow up the customer's ideas and dig deep into the demand for products.

It is easier to win customers' goodwill by keeping a distance with customers while following up, and a good service attitude is easier to develop customers into seed customers and bring more customers.

How to follow up with customers efficiently and accurately judge their needs? Promote intelligent CRM and empower every employee of the enterprise through four systems.

Enterprise library system: daily business newspaper, current affairs, hot articles and big V opinions, so that every employee can become the initiator of the topic, establish personal design, enhance the feelings of both parties and convey the value of products;

Poster system: solar terms, hot spots, reminders, brands and interactive posters are updated in real time, and customized content is added to help brands and individuals expose themselves, so as to realize customer maintenance and continuous interactive sharing;

Short video system with goods: self-made customer interviews, model demonstrations, achievement cases and other videos. Each video can be directly converted by inserting a video link, so that everyone can deliver value in a Tik Tok-style interactive three-dimensional way.

How to improve sales ability II. Several abilities that sales need to possess.

One is the ability to challenge yourself and communicate with strangers;

Second, practical and diligent, sales work needs to collect a lot of information;

Third, strong analytical skills, such as information analysis, customer analysis, negotiation analysis, risk analysis, etc.

Fourth, I have a wide range of knowledge. I can not only sell skills and know technology, but also chat with customers with different interests.

Need self-adjustment, rapid recovery, and the courage to face difficulties and failures!

Have professional professional quality.

Good sales:

1, you must master basic data analysis ability and data management consciousness.

The profit space of enterprises comes from low-priced entry and high-priced exit. Dynamic market analysis and forecast is the basis of ensuring low-cost procurement, and trying to find the added value of products is the key to ensuring high-priced sales. Many of these skills make the ways and methods of contacting suppliers and customers very different.

2, sales is not a brute force, systematic scheme is one of the necessary qualities.

Think of the customer as your boss, be sure to give him different solutions to the optimized ABC, and give reasonable suggestions for the customer's demand side.

3. In the process of negotiation, sometimes you can take your advantage as an intangible condition.

Guiding customers to ask questions and then replying to their own advantages can not only dispel customers' doubts, but also make customers appreciate your major.

4. Business process

What you give your customers must be one-stop service. Put forward what he doesn't understand, let him pay attention and analyze the advantages and disadvantages. His trust in you speaks for itself.

Be mentally prepared.

A person who is suitable for sales work must be psychologically prepared:

1. You must have a firm belief in sales and insist on not wanting to do anything other than sales.

There are many reasons why they have to work in sales instead of other jobs: they hope to earn high income through sales, hone themselves through sales, lay a foundation for further development and even entrepreneurship, accumulate contacts through sales, and change their personality weaknesses through sales. These are all very admirable.

You must be prepared for hardship.

Willing to work hard to accumulate sales knowledge, experience and customer base to succeed.

3. Willing to bear all kinds of pressures in sales work.

Must be willing to bear the financial and spiritual (rejection, scolding, failure, loss of customers, incomprehension of colleagues and relatives, etc. ), health and other pressures that need to be faced in sales work.

4. You must be willing to overcome your psychological barriers.

Dealing with all kinds of people, to put it bluntly, is willing to ask for help and wait on people. In elegant terms, it is willing to deal with people with various psychological needs and characteristics with a peaceful mind, and flexibly respond to and deal with the needs or behaviors put forward or made by others that are inconsistent with the salesperson's own values and psychological habits.

5. We must be prepared for a long-term protracted war.

We must be psychologically prepared for a long-term protracted war, rather than hoping to achieve high results in a short time.

Sales are all ambitious people.

Only those who are ambitious, dare to think and do, constantly ask themselves and want to change their destiny through sales can do a good job in sales. Those who only regard sales as a job can hardly achieve anything!

Environment and time will change a person. Whether it is appropriate or not depends mainly on whether you are willing to jump out of your own life circle! Selling is not selling products, but meeting expectations and selling expensive!

Introverts can also do sales.

Although introverts rarely go out to communicate, they are observers in life and work; They have time and are more willing to think about the ins and outs of things, which makes them do things regardless of the surface, so that they can think more thoroughly, find problems and understand the needs of customers more deeply.

At the same time, introverts give people a real and credible feeling because they are not noisy. For business, everyone is a genius. Geniuses don't like flashy, but like skilled and organized sales models and programs.

Introverts are more focused.

Without extroverted personality and sharp edge, introverts are more competitive, and they can put more energy into their work, which makes them leave a serious, responsible, calm and reliable impression on their customers.

Therefore, it is easier for introverts to establish a trust chain with customers. We know that once buyers and sellers have trust, then buying will also happen.

In fact, introverted people can do a good job in sales. Generally speaking, they can start with these two factors: professionalism and reliability. As long as you can leave these two impressions on customers, then you will be able to do a good job in sales and succeed. Learning ability has nothing to do with extroversion or not, only with people and people's hearts. If you have an upward heart, you can keep learning.

For introverts, it is more suitable to choose key account sales and customer service sales. The sales cycle of big customers is generally long, which requires a person to be patient; Moreover, in long-term negotiations, salespeople are required to be good at listening to customers' needs and meanings, which is the advantage of introverted personality.

Practice the basic skills first.

What are the fears of introverts? What needs to be done is to practice the basic ability, from being afraid of talking to people, being shy, to being able to talk to people without asking for excessive enthusiasm, but it is also important to convey the information in place and give customers a sense of trust.

The remaining professional ability, physical strength, psychological quality and other abilities need time to precipitate, so there is no need to be afraid.

For introverts, of course, sales work is not only about choosing the right sales type, but also more important factors, such as hard work, professional skills, negotiation skills, social relations ability and so on. Doing a good job in sales is a comprehensive ability consideration, rather than giving a person a "death penalty" just because of his personality.

Anyone who loves money is suitable for sales.

Doing sales is sometimes annoying, because of all kinds of begging, unstable salary, just holding a dispensable basic salary, worrying every day, leaving early and returning late, a lot of trivial things, desperate phone calls from customers, performance pressure of the company and so on.

But when you really do it, you will find that your head is running all day, thinking about what customers are thinking and how to make a list. When you solve things for your customers, they will thank you in various ways. When you work hard for your wallet and get paid, when the company reports its performance, you will feel great satisfaction.

To put it bluntly, people who love money are suitable for sales. People who don't want to go to work at three or one o'clock every day, people with stable wages and people who like challenges are all suitable for sales.

How to improve sales ability 3 mobile phone sales requirements

First of all, we should know something about mobile phones, especially some main hardware parameters, as well as prices and so on.

Mobile phones have many parameters, such as battery content, camera pixels, screen size, processor model, and more details, such as charging power, sound effect, infrared and so on. These are all things we need to know carefully, which is very close to our recommendation of mobile phones to users.

For example, a customer came to buy a mobile phone, and he said that he would buy an elderly mobile phone for his parents, and the battery must be big! Charge must be fast! In this case, you need to know which mobile phone has a large battery and fast charging, which is suitable for the needs of this consumer. If the mobile phone you recommend doesn't blow the horse's mouth, then it's useless no matter how good it is, because it doesn't meet the needs of others and customers will not be satisfied.

Second, you should have good communication skills, that is, you can speak.

As a mobile phone salesman, one of the most important abilities is to be able to speak tactfully and be loved by consumers. In our life, we often see people who cannot make ends meet. Why? I'm sure this person can talk, at least he won't make others sad, otherwise no one wants to be with him, and so does mobile phone sales.

For example, a person wants to buy a mobile phone. After a long comparison, he took a fancy to a cheaper mobile phone, but as a sales, you must sell it expensive. What would you say? People who can't talk may directly say: this mobile phone is cheap and too boastful. Buy expensive ones. If you say so, people may not want to buy anything. Money is not bad. Who wants to buy cheap money? People who can talk will say: this mobile phone is more in line with your needs/temperament. The way you speak is very important, so pay attention to it.

Thirdly, we should have a positive attitude towards hard work.

Do everything with an attitude, just as students should have a serious learning attitude, teachers should have a serious teaching attitude, and mobile phone salesmen should also have a positive attitude, otherwise it will be difficult to achieve anything.

For example, we should have a caring and dedicated attitude. When the consumer enters the mobile phone store, you should stay with the customer so that the customer can ask you about the relevant parameters of the mobile phone in time. For example, you should smile at customers, not cry. I have been to a mobile phone shop. When I went in, I found that they were all playing with their mobile phones, and no one paid any attention to me. In this case, few consumers will go to their stores to spend money.