What is e-commerce? If you want to start an e-commerce business, how do you get started?

E-commerce is called e-commerce, and selling goods through the Internet is e-commerce. The best way to get started is to try opening an online store.

After opening a store, you will understand all the processes involved, and then through study and practice, you can basically understand the operating rules of e-commerce within three months.

Of course, to do well in e-commerce, you still need to constantly learn, analyze and summarize, and you need to invest a certain amount of money. Creating a small team is the best way, after all, the power of one person is limited.

If you can only start a business alone and enter the e-commerce field.

Then I suggest you do the "dropshipping" business for Taobao stores.

Regarding the drop shipping business, you can learn about it from many of my articles. Here I can briefly introduce it to you: 1. Basic introduction to drop shipping

Drop shipping is also called "no supply e-commerce", or more appropriately it should be called "zero inventory e-commerce".

To put it simply, you don’t need to produce and accumulate inventory of goods yourself. You only need to be responsible for sales. There are dedicated suppliers to help you handle the design, production, logistics and transportation of goods.

The biggest advantage of this model is that it requires less investment and is less risky (basically no risk). You can start a business by yourself. 2. The supply base for drop shipping

Currently the best on the entire network The one-piece dropshipping source base is 1688, which is the one-piece dropshipping source base with the most complete range of products in the world. If you don’t know, you will understand after going up and taking a look. The operation is simple and it is easy and convenient to put products on the shelves. It is very suitable for one person to open a store and manage it. 3. How to make money through dropshipping

Let’s take an example to understand:

Step 1: You go to 1688 to find a product, and the dropshipping price is 50 Yuan + 5 Yuan for shipping;

Step 2: Put this product on your own store (just copy the pictures and information), and set the price to 65 Yuan + 5 Yuan for shipping. This is a worry. The 15 yuan is your profit.

Step 3: After the buyer places an order in your store, you go to the 1688 supplier’s store to place the order, send the goods to the buyer, and submit the logistics order provided by the supplier. Fill in the number into your own store backend and complete the shipment.

Step 4: After the transaction is successful, you go to 1688 to confirm receipt, so that you finally get a profit of 15 yuan.

I don’t know if you are satisfied with this answer?

If you read it and gained knowledge, please give it a like and comment!

E-commerce is the abbreviation of e-commerce. All online transactions can be called e-commerce.

In recent years, many people have used e-commerce to realize their dreams and earn their first pot of gold.

With the rapid development of the Internet, e-commerce has become a formal industry, and the platform has also evolved from the original Taobao to a number of e-commerce giants, such as JD.com, Pinduoduo, etc.

The form of e-commerce also includes the original traditional e-commerce, which has evolved into social e-commerce, content e-commerce, live broadcast e-commerce and so on.

I just started doing e-commerce in 2009 and have experienced e-commerce in the PC era, TV in the mobile Internet era, social e-commerce, and content e-commerce.

Many people say that e-commerce has passed its dividend period. In fact, this statement is wrong. In fact, it is not that e-commerce is not easy to do, but that e-commerce is becoming more and more professional.

People who are eliminated usually have poor execution ability, do not like to learn, cannot keep up with the form, and ultimately cannot make money.

Last year, the transaction volume of one of our single products reached 4 million. Today I will talk to you about how novices can do e-commerce. 1. Good products are the basis for success

One of my students used a single product to sell like crazy on Taobao last year, earning a monthly income of 50,000 to 60,000 yuan.

The fundamental reason for her success is good product selection. Product selection is the first and important step in e-commerce.

There are three major tips for selecting products for e-commerce:

1. Do not choose Red Sea products

Many newcomers like to choose products sold on the platform when choosing products. Good products, such as women's clothing, shoes and hats, etc.

If your product does not have its own characteristics, then you will be a soy sauce among many peers, and the consequences can be imagined.

2. Don’t choose products that have no market.

Some products have no demand at all on the Internet or the demand is very low. No matter how advantageous you are, the sales volume of such products will not be high. Where to go.

3. Don’t choose products with poor quality

In today’s e-commerce environment, low-quality products are difficult to sell. Even if your price is very low, you will still get a lot of bad reviews. , there is no possibility of repurchase at all. Second, choose a platform that suits you.

There are many e-commerce platforms now. It is crucial to find a platform that you like and that is suitable for your products.

In addition, you need to understand the store opening rules, ranking rules, and traffic drainage techniques of each platform.

Achieve no violations, attract traffic, understand customers, and achieve high conversion. This is the ideal state of every e-commerce merchant. 3. Understand customers, understand products

I once read a book called "Is What You Think Is What You Think?" 》

This book tells us not to think that everything we do is right. When we select products, we must select products based on the needs of potential customers.

When making products, you need to understand what customers need? What problems can my product solve for customers? Give your customers a reason to buy from you. 4. Love to learn and be good at analysis

Successful e-commerce merchants all have one common characteristic: they love to learn, learn the rules of the platform, learn how to design good products, learn the advantages of their peers, etc.

Make yourself excellent through learning, and your products will also become excellent. 5. Private domain traffic is king

As an e-commerce company, you must pay attention to building your own traffic pool and organizing precise customers to create a community of old customers.

If your store has new products and holds activities, these people will become the most accurate customers, most likely to place orders, and may also help you attract new customers.

What is e-commerce? To put it simply, products sold on the Internet are all e-commerce.

E-commerce is divided into two directions:

The first type of comprehensive e-commerce, such as the well-known Taobao, Pinduoduo, JD.com, Vipshop, etc.;

The second type of social e-commerce, such as we usually use mobile phones to watch short videos, live broadcasts, self-media writing, etc.;

So when you decide to choose "e-commerce", You must clarify your "purpose". Is it fun, or is it to join this industry?

In the process of our exploration, please be sure to remain upright and pragmatic, not impetuous, and don’t take chances; "Correct your own learning attitude" Learn from excellent people, seek advice from professional people, and communicate with positive people Communicate, and then choose a "learning method" that suits you based on your "self-condition", whether it is free or paid...

This is a process of getting started with healthy growth!

Therefore, if you want to "start a business" to make money, whether it is offline or online, it is simple from the "business essence", so you have to consider a few points:

As the saying goes, everything remains true. The "essence of e-commerce" is people and goods. When you understand this truth, many problems will become simple and clear.

On the other hand, if you don’t have a pragmatic attitude, wise insight, and efficient execution; you just want to sit back and enjoy the results once and for all, then when you meet people, you will ask, "Master, how do you make money? Can you teach me?" , "Share some skills?"...

Sorry, I am a rough and vulgar person, not a "live Lei Feng". I insist on sharing output, but never cheat, you love me Please, please be kind to each other and point out "values".

Thank you so much!

Many people now have plans to enter the e-commerce industry. However, when doing anything, they cannot just do it like a headless fly. They must know what they are doing.

Therefore, if you want to do well in e-commerce, you must have a general understanding of e-commerce and e-commerce operations. 01

First of all, we need to understand what is e-commerce?

Simply put, e-commerce is e-commerce and online shopping.

However, e-commerce is definitely not just as simple as opening a Taobao store or a Pinduoduo store.

The concept of e-commerce is very broad. In layman’s terms: as long as products are sold on the Internet, they belong to e-commerce.

Therefore, e-commerce can be divided into two categories:

1. Comprehensive e-commerce platforms: Taobao, JD.com, Pinduoduo, Xianyu;

2. Social e-commerce models: such as WeChat business, Taobao, live streaming, short video delivery, self-media content delivery, etc.

If you want to enter the e-commerce industry, you must choose your direction.

Generally speaking, Taobao is more suitable for individuals and teams, JD.com is more suitable for individuals with funds and channels, and Pinduoduo and Xianyu are more suitable for individuals or factories that can offer products at very low prices.

As for the "social e-commerce platform", although the threshold is relatively low, it is more suitable for Internet celebrities, big V, bloggers and other groups with their own traffic.

No matter which direction you choose, you must understand that the most basic thing about doing e-commerce is to make products.

Your product directly determines the size of your user base, sales, etc. 02

If you are a novice who knows nothing and wants to start an e-commerce business, you can choose the following two methods.

These two methods ensure that you can get started quickly and avoid many detours.

1. Go to work in an e-commerce company or team.

Start with the simplest work first, and learn more, ask more questions, and accumulate more during this period. You must work hard to learn all the knowledge you can.

2. Spend money to join some paid communities and teach you step by step how to open a store.

Of course, this is a trouble-free method. Not only can you learn from other people's experiences, but you can also get to know many people who share the same goals.

But you must be careful about joining groups to avoid being cut off.

There are many informal communities selling mutton and dog meat, so be sure to understand them clearly before joining a group.

Don’t think what I said is empty, these are all the truth.

If you don’t do it and don’t learn, you won’t be able to understand a lot of professional knowledge at all.

Give a simple example:

You know the basic rules and regulations of major e-commerce platforms, the degree of competition of various products, how to put products on the shelves, how to optimize titles, and how to select keywords , how to design the main image and detail page, what are the traffic promotion channels, such as designing promotion plans, how to view business consultants, how to set up coupons, etc.?

If you want to do it alone, are you sure you can learn these quickly? 03

It is very hard to start an e-commerce business.

Nowadays, the competition in the e-commerce industry is very fierce, and there are many brands. It is basically difficult for newly added small and micro e-commerce companies to have a chance of survival.

So if you want to survive in a field full of giants, you must be flexible and constantly innovate.

Here I will briefly tell you what you need to do to run an e-commerce store.

I hope everyone can be aware of it first, follow the following process, and then study and understand it in a targeted manner.

As follows:

Step 1: Choose a platform and register a store (the platform will teach you the registration process);

Step 2: Understand the platform rules in the background ( Each backend has relevant information, be sure to read it);

The third step: Be familiar with the various entrances and basic operations of the backend;

The fourth step: Select products, through business consultants, Analyze the market with Ali Index, Baidu Index, etc. (this step is the most critical);

Step 5: Choose a reliable supplier, either dropshipping or small wholesale (you can consider 1688, etc.) website);

Step 6: Learn basic PS, typesetting, or buy a shop decoration template (creativity is very important);

Step 7: According to different market needs Determine the product price; commonly known as main promotion, auxiliary, profit, etc.;

Step 8: Design titles, main images, detail pages, etc. that highlight the advantages of each product and highlight differentiated competitiveness (selling point setting);

p>

Step 9: Set up basic operations such as pre-sales and after-sales guidance, delivery logistics, promotions and discounts;

Step 10: Choose the appropriate one based on your own conditions and product characteristics. Promotion methods (through trains, diamond exhibitions, etc.);

Step 11: Learn to analyze and optimize data, learn to discover different problems and find solutions (review is very important);

< p> Step 12: Continue learning, free or paid; and find a valuable circle to discuss and communicate with others. 04

The e-commerce industry is very taboo about "talking on paper".

It doesn’t mean that you have successfully entered the game just because you have read a few or even hundreds of so-called “great articles”, nor does it mean that you have opened a store and made a few orders. This industry relies on Must be practical and experienced.

In addition to the domestic e-commerce industry, cross-border e-commerce has also been particularly popular in recent years. If you want to know more, you can read my previous answer.

Finally, I hope my answer will be helpful to everyone. You are welcome to discuss it with me.

Hello everyone, my name is Shen Xiaoyang, an entrepreneur, and I will help you unlock more money-making skills.

What is e-commerce? E-commerce is the abbreviation of e-commerce, so what is e-commerce? To put it simply, it is different from the traditional store transaction method. The model of completing transactions through all online methods is e-commerce. There are two very important points to note here:

The first point: E-commerce is different from traditional entities, and its investment and output are very different from traditional entities in form.

In terms of investment, e-commerce pays more attention to operating costs, such as the salary of operating personnel, online store opening, decoration, promotion and other costs. Relatively speaking, fixed investments such as rent and equipment Waiting investment instead accounts for a very small proportion of investment.

Therefore, e-commerce entrepreneurship is an entry point for entrepreneurship with low threshold and low capital investment. It has also created countless myths of making wealth from scratch.

The second point: E-commerce is not a castle in the air, it also depends on entities.

In the minds of many of us, e-commerce and entities are separated. It seems that e-commerce and entities have no relationship at all, and are even antagonistic. But in fact, e-commerce is dependent on Physical, e-commerce without a physical entity will not go far in the future. No matter what kind of e-commerce you are doing, you must have something to sell, and the things you want to sell are created by the entity, so the entity may not need electricity. However, in the end, e-commerce will definitely rely on entities to survive.

So how to get started with e-commerce?

In a narrow sense, we call opening an online store e-commerce. In a broad sense, we generally refer to all Internet projects and wireless projects as e-commerce, which includes many projects. As for the complexity, for novices, they need to find a suitable entry point from this large amount of information.

For example, for me, I started to contact e-commerce from the entry point of search engine optimization (seo), and later gradually expanded to SEM, online stores, and self-media fields. This is all a matter of course.

So if you want to get started with e-commerce, bring your discernment and find an entry point that suits you! The above are my views on this issue. Thank you for reading. Please give me a like and encourage me. Welcome to follow Director Xiao Yuan, thank you!

What is e-commerce?

We don’t need to explain it in professional terms. To put it bluntly, e-commerce is a commercial activity that sells products on the Internet. It moves commercial activities in real life into the virtual world. This method of transaction is very convenient and fast, breaking the boundaries of time and space. It is a huge change in the traditional business form. At present, e-commerce occupies an increasingly important position in our country's economy.

How to do e-commerce?

1. Choose a model suitable for enterprise development

For example, we know platforms such as Taobao and JD.com. This is a relatively early e-commerce platform, and merchants can sell things online as soon as they settle in. But I personally don’t recommend investing all your energy in these platforms. Because the platform's dividend period has passed, giants have emerged in all major segments, controlling more than 90% of the traffic through sales, costs, etc. It is very difficult to stand out here.

2. Micro-commerce

In addition to Taobao, we have also heard of micro-commerce. Micro-commerce is displayed on WeChat through web pages. It was the main trading platform for micro-commerce in the past. That's it. But the main problem is that you need to find traffic yourself.

3. E-commerce APP

E-commerce mall apps have the richest functions. Users can freely control their operations and can realize a variety of business models. In the past, App development costs were high, so e-commerce malls were mainly used by large enterprises, such as Xiaohongshu and KFC.

4. Learn more from your peers

Many stores are running very well. Find out what inspiration they can give you and refer to what they have done well. Don't think that you have done a good job right from the beginning. In fact, you are far from it. So check out the products of your peers, such as their sales prices, store styles, etc. However, with the development of development technology, you can quickly create an e-commerce app by yourself using an app production platform like an application park.

Finally, in the process of doing e-commerce, you must admit what your shortcomings are, face your shortcomings, and be clear about the hardships necessary to overcome them. Don't always hold on to your shortcomings. cry.

Entry-level ones are everywhere

For example, Taobao, WeChat, Pinduoduo, JD.com. . You can also find many tutorials and open classes online. What about Tencent Classroom?

Of course, e-commerce is much more than that. There is a public account called "Teng Ge Sideline Training Camp". It is recommended to read it in advance. It contains some anti-fraud knowledge. At least I have the awareness in my mind to avoid being deceived when I encounter it in the future.

The coverage of e-commerce is too broad. There are already many development trends in domestic e-commerce. In the past, there were established e-commerce companies such as Taobao, Tmall, JD.com, and Vipshop. Later, there were WeChat merchants and Pinduoduo. Waiting for the rising stars, and many big players are starting to enter e-commerce. These are domestic sales platforms, and there are also some cross-border platforms, such as Amazon, AliExpress, Shopee, eBay, wish, etc., each platform has Each platform has different rules. If you want to get started, you must first choose a direction.

Let’s first analyze the domestic market and foreign markets. Domestic e-commerce has developed rapidly, so it has become quite mature in less than 20 years, so the domestic market is also quite saturated. , so it is not recommended to go to a domestic platform. The old sellers have no meat to eat, and the novices may not be able to drink the soup. In comparison, the market space abroad is still very large, and there is no light industry abroad, so they all rely on imports. Our domestic light industry is developed, and we can make profits by exporting domestic resources abroad through cross-border e-commerce platforms. Exchange rate difference. Moreover, the country now attaches great importance to the development of cross-border e-commerce, and governments at all levels are providing policy support. This year, the General Administration of Customs also issued a policy to open two channels for cross-border e-commerce specifically for customs clearance.

Amazon is the largest cross-border platform, and the entry requirements are very low. The initial investment is very small, and it only requires a monthly rent of more than 200 yuan. Moreover, there is no supply of goods and there is no risk of unsalable goods. You don’t need customer service at home. You can do it with an artist. According to feedback from customers we cooperate with, the net profit of a mature store is more than 10,000 yuan a month.

But how to get started depends on what you want to do. It is still recommended to find a "master", which will cost less time.

Can be in the health industry

E-commerce is actually e-commerce. In layman’s terms, stores such as Taobao, Tmall, and Pinduoduo all belong to the e-commerce industry.

Due to the increasing transparency of e-commerce supply websites and store rules, the entry threshold for the e-commerce industry is also constantly lowering, and it is still very simple to get started.

As long as you have corresponding online shopping experience and a computer and a network cable, you can operate it, but the first thing we have to do is: Choose a business platform

Such as Taobao, Tmall, Pin Wait a lot.

The entry thresholds for these platforms are different, just like the entry conditions for Tmall stores and Pinduoduo stores, which are definitely different.

After you have compared the access rules of different platforms and finally made your choice, we will proceed to the second step: Understand the platform rules and store knowledge

Choose a business Platform, we need to understand the rules of various platforms, such as through trains, store weights, DSR... We still need to understand these theoretical knowledge first.

Step 3: Select products

When novices choose products, it is best not to choose Red Ocean products with high demand but fierce competition, but to switch to products with low demand but corresponding Competition is also relatively smaller for blue ocean products.

Red Sea products are generally various daily necessities, such as toilet paper, clothes hangers, water cups, etc.

Of course, there are many tips in product selection, so I won’t go into details here.

Step 4: Open a store

When you have made all the preparations for opening a store, you can open your own store.