China Naming Network - Eight-character query< - How to choose an information flow advertising platform?

How to choose an information flow advertising platform?

Let me tell you about the main information flow platforms on the market and their product recommendations. You can filter them based on your promotion products. 1. Today's Toutiao

Product recommendations

Since Toutiao has a wide range of users, it is more suitable for mass products, such as financial management, life, games, apps, etc. 2. Baidu information flow

Product recommendations

Since Baidu has many products, most of them are suitable for placement 3. Tencent Guangdiantong

Product recommendations

It is recommended to place lifestyle products and other popular products 4. WeChat Bofantong

Introduce product recommendations

Weibo users are wide and diverse, and there are more women and more gossips. It is recommended to put some popular and female products, such as food, photography, and beauty. , APP, etc. 5. Douyin

is more suitable for brand recognition and has extremely high requirements for the quality of advertising content. At the same time, due to a series of recent events, there are also more product restrictions 6. Meiyou

Publish product recommendations

Publish products that women love, such as clothing, health care, etc. 7. Zhihu , Douban

Product recommendations

Education, finance, APP and other products. 8. Moji Weather, WIFI Master Key

Product recommendations

Since there are certain limits on the frequency and duration of user use, it is recommended to launch some mass products and make use of the points that human nature is most concerned about. Producing materials

Some people may say:

My product is quite special, and the above channels are not suitable for me.

I also want to know how to do some other distribution channels?

You can click

The latest! Take stock of the characteristics of information flow channels such as Douyin, Tencent, Weibo, etc. Don’t regret it! How to get answers