How to choose an information flow advertising platform?
Let me tell you about the main information flow platforms on the market and their product recommendations. You can filter them based on your promotion products. 1. Today's Toutiao
Product recommendations
Since Toutiao has a wide range of users, it is more suitable for mass products, such as financial management, life, games, apps, etc. 2. Baidu information flow
Product recommendations
Since Baidu has many products, most of them are suitable for placement 3. Tencent Guangdiantong
Product recommendations
It is recommended to place lifestyle products and other popular products 4. WeChat Bofantong
Introduce product recommendations
Weibo users are wide and diverse, and there are more women and more gossips. It is recommended to put some popular and female products, such as food, photography, and beauty. , APP, etc. 5. Douyin
is more suitable for brand recognition and has extremely high requirements for the quality of advertising content. At the same time, due to a series of recent events, there are also more product restrictions 6. Meiyou
Publish product recommendations
Publish products that women love, such as clothing, health care, etc. 7. Zhihu , Douban
Product recommendations
Education, finance, APP and other products. 8. Moji Weather, WIFI Master Key
Product recommendations
Since there are certain limits on the frequency and duration of user use, it is recommended to launch some mass products and make use of the points that human nature is most concerned about. Producing materials
Some people may say:
My product is quite special, and the above channels are not suitable for me.
I also want to know how to do some other distribution channels?
You can click
The latest! Take stock of the characteristics of information flow channels such as Douyin, Tencent, Weibo, etc. Don’t regret it! How to get answers