China Naming Network - Eight-character query< - What are the advantages of information flow advertising?

What are the advantages of information flow advertising?

Information flow promotion has the following advantages:

1, media aggregation: Wanjia Media+hundreds of thousands of registered users, with huge traffic and high quality.

2, crowd portrait positioning: Houchang College will tell you that today's headlines are based on users' reading habits, Tencent is based on social data and news reading habits, and Baidu is based on recent search records, long-term search interests, and search environment user attributes. Different operators have their own advantageous data sources.

3, massive data+thousands of people: with traffic distribution capabilities, intelligent advertising delivery system, intelligent creative delivery, intention engine, CTR estimation, to provide the best service for advertisers.

4. Information flow growth: in 20 18 years, it is estimated that the total information flow will reach 20 billion/day and the distribution will reach 2.8 billion/day. 5. Native content: It has the characteristics of high conversion rate, less user interference, cross-screen coverage and accurate orientation.

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