Essays on Personal Work Plan of Fitness Sales
Essays on Personal Work Plan of Fitness Sales (1)
In order to achieve the planned goal of next year, combined with the actual situation of fitness companies and markets, several work priorities for next year are determined:
1. Expand the sales team and strengthen business training.
The introduction and cultivation of talents is the most fundamental and core, and talents are the primary productive force. Enterprises will stop when no one is around, increase the introduction of talents and replenish the company's fresh blood. Iron battalion is a mobile soldier, so we are trying to retain reasonable talents. Choose the right people, use good people and use the right people. Strengthen communication with the office staff of the company, select and introduce more excellent sales staff, use their own relationship, integrate some business personnel, use the salesman's strategy to introduce, strive for more business personnel, increase recruitment, and improve the company's staffing and the establishment of the early sales team. In addition, recruit some mature technical and business personnel in the market. I intend to focus my work on setting an example and cultivating new ones. First, I mainly do a few examples to set a good example. Because the power of example is infinite.
Man is plastic, but he is inert. The knowledge training, professional knowledge and sales knowledge training of the sales team can never be relaxed. Training is an important means to establish and consolidate business teams. Regular training is of great benefit to the psychological shaping of sales staff. And according to the development of business personnel, select, introduce and train regional managers. Business people will be more motivated.
2. The sales channels are perfect and the sales channels are sinking.
In order to ensure the completion of the annual sales task, I usually actively collect information and summarize it in time, and strive to open up new markets and expand the market share of products. Reasonably and effectively decompose the target.
In the three provinces, the market is the core competition area of the company, and the sales team and sales channels should be improved in these three provinces. On the one hand, it is the allocation of personnel, on the other hand, it is the integration of customer resources and the key areas of customer personnel. We should set an example for the company here and establish a model market. Cloning is complicated.
Other provinces and cities mainly focus on an existing business staff, focusing on finding partners and some big agents. Companies that take the wholesale route should relax their sales policies appropriately.
If the business personnel explore the market by themselves, the company will provide business support in the early stage, focusing on training for one month, and technical support for three months in the later stage.
3. Product adjustment and product update.
Products are the lifeline of enterprises, not what we want to buy, but what customers want to buy. What we bought and what our customers want to buy. Finding the needs of customers is fundamental. Therefore, product adjustment should be combined with the market. In addition, we should also consider the profit of the product. If the product is unprofitable, there will be no living space. The same is true for customers. Customers don't buy products, but profits, and profits are the profits they get from the products they buy. The principle of rational distribution to maximize product profits is the only unchangeable rule. Enterprises are not welfare homes, and creating maximum value for enterprises is the most basic requirement of management. The change from development to making money is the last word.
The life of a product is limited. Constantly increasing new products, on the one hand, shows the strength of the company, on the other hand, also shows the vitality of the company. Eliminate unprofitable and inappropriate products. Combined with the professional quality of the company's business personnel, the products should be adjusted from three aspects: conducive to the company's development, conducive to the sales of business personnel, and conducive to customer demand.
Products should reflect the characteristics of the company and take the road of differentiation. On the one hand, there must be brand products of the company. A product can build a brand. So the product should be refined.
4. Long-term publicity, focusing on promotion.
Publicity is long-term, and promotion is short-lived. Publicity for a while, publicity for a lifetime. Focus on promoting sales activities and making products famous in a market, that is, brand meaning. Combined with the development and changes of the market and epidemic situation, products come first to achieve the purpose of marketing momentum. For key products and key markets, carry out various promotional activities according to local conditions. Of course, the main focus of the work is still on product promotion and various knowledge lectures. Use the company's website to release products in time, and use the Internet to release information such as product listing.
5. Self-improvement and rapid growth.
In order to actively cooperate with sales, I intend to study hard. Learn more about management and learn more about sales. While doing a good job in sales, I intend to improve my theoretical knowledge by learning business knowledge, management skills and actual sales, strive to continuously improve my comprehensive quality and lay a human resource foundation for the further development of the enterprise.
I will take responsibility for myself and lead the whole group to launch an impact on the planned goals with practical actions.
Essays on Personal Work Plan of Fitness Sales (2)
The so-called fitness member consultant is actually the salesperson of the fitness center. At work, customers are our god. A sweet smile can bring customers a good mood all day. A gentle greeting eliminates the distance with customers and really makes them feel at home when they come to a new field. Everyone is a family. Here, customers not only enjoy the fun of fitness, but also enjoy the warmth of home. While exercising effectively, I also got sweet nourishment in my heart. Whenever they see that customers are satisfied with our service, they will feel unprecedented satisfaction and pride in their hearts.
When customers come to a fitness club, they must have their own ideas and purposes. So every time customers come, listening to their needs is the most critical step. Only in this way can we really understand what customers want and what kind of fitness purpose they want to achieve. Only by understanding this can we provide long-term quality service according to the actual situation of customers.
At the same time, I also think that the plan of the gym member consultant in the new year is:
First, member consultants want to participate in fitness, but dare not say that they like it. But since I chose this job, I should at least be familiar with it. It's basic, and we can talk about it as soon as we talk about it, including equipment, coaches, environment, services and so on. Don't ask questions if you don't know If a customer asks you a question, you should ask someone to answer it after consulting. If it sounds bad, what are you doing? Then why should the customer give you money instead of looking for a more professional one, because you are not even worth the service fee for answering questions.
No matter how ugly and beautiful, treat each other warmly. You don't know which tree will blossom. Perhaps the person you don't care about the most is often one of your big customers, or even one of your business influence points. Besides, doing things is being a man. Even if business fails, making some contacts will be very helpful for your future. Don't be so exclusive.
Third, remember that after-sales, many salesmen who have done well in the early stage are very poor after-sales, and they don't care what they receive. This is a short-sighted behavior. Many fitness members are well-off leisure people, so forget it. I'm just in sales, and I don't have any after-sales responsibilities. This is completely personal. Aside from personal connections, you can't miss the introduction. Some members often communicate with bosses and store managers, and their preferences for you may be.
Fourth, be diligent, consult your predecessors if you don't understand, do more work to earn popular knowledge, and don't have too strong sales intentions.
Make a sales plan and make full preparations for fitness sales. Meet the challenges of the new year's work.
Essays on Personal Work Plan of Fitness Sales (3)
In 2020, we should seize the main line of the first "National Fitness Day", continue to carry out national fitness sales activities in our community, and make the following work plan according to the actual situation of our community:
First, the club's sports sales work
1. Strengthen the organization and management of community physical fitness and improve the network system of national physical fitness. The club has set up a national sports fitness leading group to promote sports activities.
2. Strengthen the management of club sports instructors, organize on-the-job training and play its due role in community sports fitness activities.
3, to carry out a variety of sports activities, regularly hold community basketball, table tennis, tug-of-war, go and other activities.
These activities will make people in the community keep fit, and they will often come to our gym to exercise, and the sales performance will go up.
Second, the club sports instructor training and club management.
Do a good job in training club sports instructors and establish a post responsibility system. Hold training courses for club social sports instructors, focus on cultivating sports backbones, combine theory with practice, improve the quality of club sports instructors through training, and then promote the development of mass sports fitness work. Try to attract more people to exercise.
Third, the daily sales work
1, club sports instructor training course
2. Community badminton competition
3. Community Table Tennis Competition
4. Community tug-of-war competition
5, community children's skating competition
6. Hold a basketball game
7. Hold a Go game
8, in the new year, cooperate with the whole town to complete the task of physical fitness measurement.
Essays on Personal Work Plan of Fitness Sales (4)
As the saying goes: the train runs fast, all with the front belt. If a job wants to have a better result, the first thing plays a key role. Yes, as a sales supervisor, I have also made a new work plan for 2020.
The work in 2020 has been completed and basically goes smoothly. According to the sales work, I summarized the issues of payment collection, sales review, business analysis, business sources and so on. As a sales supervisor, I have a new direction for the sales supervisor's work plan in 2020:
My personal work plan will be very detailed, but in the process of implementation, I will lead all the team members to act together. In 2020, it is estimated that the annual payment will be more than 1 10,000 yuan, maintaining a growth rate of 345.9%. It is estimated that 6.5438+0.5 million yuan will be paid in the first quarter, 250,000 yuan in the second quarter, 300,000 yuan in the third quarter and 300,000 yuan in the fourth quarter. The number of end users in Nanjing is expected to increase to 654.38+0.50, and the number of dealers will increase to 70.
I. Direction of work
1, dealer management
Regularly check and verify the inventory of high-quality products, cooperate with the company's delivery time and logistics work, and ensure that the dealer's inventory is digested in a short time, so that there is no product backlog and shortage. At the same time, coordinate the channels of dealers, and avoid product price wars if there are overlapping sales networks.
2. Solve the problem of product rush and delivery.
Implement a management system with clear rewards and punishments, solve the market threat caused by the sharp fluctuation of product prices, find out the root cause of goods smuggling, and cancel the product promotion qualification of illegal dealers after verification. The time is 1 year. On the contrary, for sellers who provide valid information and hold vouchers, the company gives corresponding promotion subsidy policies.
3. The sales channel is sinking.
Further, the products will be deeply distributed, from the original wholesale market to the farmer's market. In the terminal visit, according to the collection of information, the consumer groups with great demand for products will be found. At present, the demand for concentrated juice products is concentrated in cafes and teahouses, and we still need to find corresponding breakthroughs in product quality and price.
Second, the target market
Develop the local market, collect and set up special dealers, enjoy the same distribution policy as a dealer, and implement natural sales. Special areas may depend on the situation, whether to send additional sales staff.
Third, key promotional products
Chicken juice and fruit juice will be promoted in 2020. These two products have a short digestion cycle, but their advantages in market competition are not obvious. It is planned to stop the promotion of sushi vinegar, mustard oil and Chili oil with long digestion cycle, thus subsidizing the promotion of chicken juice and juice products, which can play an incremental role in key products.
Fourth, the sales team human resources management
1, personnel position
So-and-so has 5 employees, 4 terminals, and circulation 1 person. It is planned to deploy 1 person from the terminal to run the circulation market, and at the same time, the original personnel in charge of circulation also run to the surrounding cities in the province to open up a blank market.
2. Coordinated operation within the personnel system
At the morning meeting every day, the work report of the previous day will be made. Dock staff will list the regional business work they are responsible for. Circulation personnel will provide market information and competitive product trends to terminal personnel. The supply and demand information and network information of the terminal will be sorted out and solved by the circulation personnel. Everyone will exchange views, communicate information and do a good job in all aspects of sales.
3. Definition of key positions, skills and ability requirements
Terminal personnel are sold to hotels, guesthouses, cafes and teahouses in the city. In the face of direct consumers, it is required to improve negotiation skills and standardization of Putonghua, and to have actual terminal business development speed. The sales goal of circulation personnel is to open distribution channels for products and finally reach consumers through the distribution process. Circulation personnel should have clear thinking, long-term strategic vision, be good at communication, analysis and seriously look at the inspiration and logic behind the routine, and open every product.
I have a good idea of the work plan for 2020. I believe that everything lies in action. Put all our plans and goals into action. At the end of the year, everything will have a different harvest.
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Selected articles on personal work plan of fitness sales;
1.3 personal work plans for fitness sales in 2020
2. Selected model essays on sales personal work plan
3. Sell five model articles of personal work plan.
4. Year-end summary of fitness sales and model essay for next year's plan
5.2020 Sales Personal Work Plan Model Article 5.