What are the benefits of developing WeChat applets for enterprises?

1. Enhance corporate image. Compared with the development and operation of APP, the production and operation of applet is easier, the cost is lower, and it can bring users a more convenient experience. Therefore, well-made small programs can become business cards for enterprises to show themselves to the outside world.

2. Reduce marketing costs, whether it is website, H5 or information flow advertising, there is a feature-high investment. For enterprises, small programs mean from "waiting for customers to come to the store" to actively touching the net to grab traffic. It can greatly reduce the marketing cost of enterprises, especially for start-ups, and small programs are undoubtedly one of the favorite marketing methods for SMEs.

3. Expand and maintain users. As a new species, applet has gradually formed a habit after two years of continuous education in the market. It is foreseeable that users will rely more on applets in the future.

4. Improve the conversion rate. The convenience and efficiency of small programs can greatly improve the click-through rate and final conversion rate of programs, which is a win-win situation for enterprises and platforms.

Want to know more about the development of small programs, it is recommended to consult Zhu Bajie. Founded in 2006, Bajie.com Piglet is a leading enterprise service platform in China, serving unicorn enterprises. Piggy Bajie.com currently has 28 million registered users, and there are more than 100 digital entrepreneurship parks in China. In the past ten years, more than 654.38+10,000 people have grown into companies through the platform, more than 1 10,000 people have achieved flexible employment through the platform, and tens of millions of enterprises have solved professional service needs through the platform; The major is worth choosing.