Li Zikai, the "pastoral goddess" with more than 27 million fans, stopped for a longer time. Is she really going to change careers?
Li Zikai, the "pastoral goddess" with more than 27 million fans, stopped for a longer time. Is she really going to change careers?
Li, an outstanding "pastoral goddess", is now crazy about short videos. It can't be said that Li's video is really good and outstanding in all aspects. Although I know that some places have artistic treatment and some places have posing, I still like it. For example, after cooking kimchi for a while, she felt that the vegetables were not cleaned and there was no water, so she put them in the jar. But it doesn't affect my reading of her content, because it is beautiful and rhythmic, and it can also give the audience some knowledge about life. Unfortunately, I can't see her video. If she is not troubled by the problem, she may develop better and better in the later stage. Through her example, we should know that every field of work is not single. Before doing something, we should have a general understanding of what we are going to do to avoid unnecessary trouble. Some people say that she wants to change careers. In fact, in any case, Li's innovative spirit and professionalism will be everywhere.
The exclusiveness of rice circle culture even netizens said: "People don't steal, rob, pit or cheat. She has no compulsion, no threat, no ugliness, no negative energy to the society, and no social atmosphere. Through wisdom, people showed us the idyllic scenery of Nanshan leisurely under the hedge of picking chrysanthemums. What is worth hacking? " Others said, "What happened to a team? At least such a team is much better than online celebrities who don't have dry goods and play with rotten stalks and eyeballs? " In fact, most netizens are more rational. Looking at plums and plums, many people can sing their yearning. You can accept the true side of this song, and naturally you can accept the edited side. Does it matter whether she is on cloud nine or wrinkled?
The principle behind the emergence of "rice circle culture" was originally exclusive. It's not surprising that if you hack her, her supporters will definitely hack you. Everyone has his own interest chain, some are accidental, some are natural, and we must be conscious. It is not easy for Li Neng to enter the provincial people's congress and serve as the provincial propaganda ambassador. The matter of "no team" was a long time ago, and we are still talking about whether there is a team. This is the news lag, or another situation is that she was used by others. In the early days, Li simply sent videos, which was nothing to be trusted. Later, it became bigger, involving the formation of the team in business operation, which is also reasonable.
It is easy to correctly view the values conveyed to the audience in Li's video, and most people don't want to delve into it. Watch interesting videos and eat melons with stories. There is nothing to see. It's a big deal to watch another video, and the water army is easy to go astray. We had a good time online, and we were too lazy to think about it. However, the articles published by the water army and the team on the Internet are all about creating all-round personnel. The wind has changed this year, and we have been talking about cultural output. Fans have paid the bill and walked the world with this sentence.
Aside from the team, Li's motivation, process and values are really worth thinking about and learning. For example, Li's cultural image is an "idyllic" life close to the hearts of the public. At present, it seems that the whole world is the same, so it can be deeply rooted in people's hearts. Li's process management is very powerful. For example, her Shu embroidery works span almost two years, not to mention those in her garden. Having a team is also powerful. In terms of values, because of cross-cultural singing.
The difficulties are only temporary, and the future will be better. There are also many food reality shows, few of which can achieve such influence, and even few of which can become such high-quality cultural consumer goods. This is done by a team of dozens of people, much higher than a professional team. Such an accurate thing needs to be well supported and cultivated to have a good development prospect, not buried. No matter what her future development direction is, I hope she can have a better tomorrow.