History, Present Situation and Future of Jade Industry in Pingzhou, Guangdong Province
The jade industry in Pingzhou, Guicheng, Nanhai has a history of more than 30 years. It has gone through several stages of development, such as cultivating talents from communes and team enterprises, reform and opening up, self-employment, a single spark can start a prairie fire and form a characteristic jade industry. Up to now, it has begun to take shape and enjoys a good reputation at home and abroad, which has played a positive role in local economic development and regional brand building.
In recent years, the local Party committee and government have attached great importance to the development of Pingzhou jade industry, invested huge sums of money, integrated social resources, vigorously promoted the road construction, market expansion, old street reconstruction and environmental improvement of Pingzhou jade market, and actively grasped the construction of trade associations, integrity alliances, testing centers and jade carving schools, laying a foundation for further expanding and strengthening this industry. In particular, Pingzhou Jewelry and Jade Association has made outstanding contributions to the development of Pingzhou jade industry. In the future, the district committee and government will intensify efforts to promote the cultivation and development of this industry, and strive to build it into a distinctive and advantageous industry and a beautiful city business card in our region.
It is believed that with the strong concern and support of China Jewelry and Jade Jewelry Industry Association and the joint efforts of all parties concerned, Pingzhou Jewelry and Jade Jewelry Characteristic Industrial Base will surely make greater progress and have better development prospects.
Head of Nanhai District People's Government, Foshan City, Guangdong Province
District bangmin
President of Liang Pingzhou Jewelry and Jade Association
Pingzhou Jade Market is one of the four major jade markets in China and one of the three major Myanmar jade processing, production and wholesale bases in China. At present, it has become one of the largest jade distribution centers in Myanmar. Up to now, there are more than 800 jade production enterprises with more than 8,000 employees.
Hu Guoxiong, Secretary of the Party Working Committee of Guicheng Street
Acky Lee, Deputy Secretary of the Party Working Committee of Guicheng Street and Director of the Office
First, the Pingzhou jade market is in its infancy.
In the mid-1970s, three brothers, Chen Guang, Chen Zuorong and Chen Ruinan, from Duntou Village, Pingtung, founded the Jade Processing Factory in Duntou, Pingtung. At that time, it belonged to a "Shedui" enterprise, mainly undertaking the jade outward processing of Guangdong Arts and Crafts Import and Export Corporation. Because the workmanship is superior to other processing points and the price is low, it has won a good reputation, so the processing business has increased greatly, creating rich income for the team and cultivating a large number of outstanding talents.
In the early 1980s, the Third Plenary Session of the Eleventh Central Committee of the Communist Party of China brought order out of chaos, and the good policies of reform and opening up shone like sunshine and rain, nourishing the land of China, and self-employed and private workshops sprang up like mushrooms after rain. The technicians of Duntou Jade Factory, local jade experts and artisans raised their own funds to buy Myanmar jade from the Yunnan-China border, which was produced and sold by family workshops. Finished jade articles are sold in jade shops in changshou road, Hualin Temple and other places, and gradually become famous and well-known in the industry for their high quality and low price. Soon, it became famous in Chinese mainland, Hong Kong, Macao and Taiwan and Southeast Asia, which made jade merchants from all over the world come here to buy it. At this point, the Pingzhou jade market began to take shape, with both production and sales booming.
Second, gradually form a situation in which a hundred schools of thought contend.
In the mid-1990s, with the care and support of Pingzhou District Party Committee Office and the Party branch of Pingdong Village, a lot of manpower and funds were invested to build Pingdong Avenue into Pingzhou Jade Street, so that the sales of jade articles were concentrated in shops on both sides of the avenue, standardized management and public security were greatly improved. Banks also provide loan support for merchants who need capital turnover. Good business environment and policy environment have attracted many colleagues from other places to set up factories and shops in Pingzhou. Due to the joining of foreign manufacturers and skilled craftsmen, the jade products of Jade Street in Pingzhou include flowers, ornaments, chairs, playthings, sundries, Zhong Kui, dragon hooks, seals, flowers, birds, insects and fish, Chinese Zodiac, A goods, B goods, C goods, B+C goods and so on. , high school. High-grade A goods can not only beautify life, but also have great potential for maintaining and increasing value. Because of the low price and good quality, goods B and C have a huge market and consumer groups, forming a prosperous business situation of Pingzhou jade market.
President of Liang Pingzhou Jewelry and Jade Association
Third, setbacks and difficulties encountered in development.
By the beginning of 2 1 century, the jade market in Pingzhou was quite huge, and hundreds of jade merchants often went to Yingjiang County, Yunnan Province to purchase jade. Due to the disunity of Pingzhouyu's colleagues, they clashed with each other in the bidding, resulting in many contradictions and resentment. This fatal weakness was noticed by the local jade boss, who deliberately used contradictions to sow discord and drive up the price of jade, and the fisherman benefited. Undoubtedly, this not only cost our colleagues money, but also hurt their feelings. The local jade boss doesn't talk about credibility, deliberately deceives and sells fakes. There are many traps. Although our colleagues are greatly dissatisfied, they can't fight the local strongmen, so they have to grin and bear it, knowing that they can only bite their teeth and swallow blood. At the same time, there are a few black sheep among our peers. When retailing jade articles, it not only harms consumers' economic interests, but also tarnishes the reputation of Pingzhou jade market.
emerald bracelet
Fourthly, Pingzhou Jewelry and Jade Association came into being.
In September, 20001year, due to the need of industry rights protection and industry self-discipline, Pingzhou jade operators spontaneously held democratic elections, registered with Nanhai Civil Affairs Bureau with the approval of Pingzhou District Office, and formally established Pingzhou Jewelry and Jade Association on February 25th of that year. After the establishment of the association, the office is located in the corner of the second floor of Pingdong Village Committee. The Council immediately formulated the "Regulations on the Trading of Pingzhou Jade Market" and hired full-time staff to handle complaints. Fake sales and fraud rarely occur. The leadership and board members of the association volunteered, and there were countless contradictions and disputes between labor and capital in mediation and arbitration business, and the industry self-discipline work was immediate and received good results. Contradictions are not intensified and handed over, which reduces a lot of work and pressure for relevant government management departments.
Pingzhou emerald yuanshi transaction
With the entreaties, mobilization and lobbying of members of the Council of the Association and representatives of Myanmar legal persons, and with the support of several major jade mining companies, the jade was directly transported to Pingzhou and sold to local jade counterparts, avoiding intermediate links and benefiting each other, thus enabling the jade merchants in Pingzhou to obtain a better purchasing environment and choice. Sending jade to Pingzhou for direct sales has brought many benefits to colleagues: ① It's just like playing football. In the past, we had many disadvantages in the long-term away game, but now we have the advantage of home court, which can be said to be relaxed and leisurely. ② While effectively protecting the legitimate rights and interests, it saves the cost and time of purchasing jade from Yunnan and Myanmar. The accommodation and entertainment consumption of many foreign jade merchants in Pingzhou has greatly promoted the local tertiary industry.
The mystery, excitement and interest of gambling on jade make many people choose the stone gambling industry. The gambling stone industry has been discovered, mined and entered China with the jadeite jade in Myanmar for hundreds of years. Gambling stones can make people rich overnight, or they can lose all their money overnight. In the gambling industry, the ups and downs of the drama are staged from beginning to end.
Merchants who bet on jade with a hat introduce one or two knives in the place they think is the best and then sell them. Even the jadeite that has been introduced is still very gambling. According to the quality of the interface part of jade, the weight of jade and the performance mark on the leather shell, the buyer judges the expectation and evaluation of whether the interface quality will get better or worse after purchase. Buyers and sellers usually try to narrow the distance by bargaining. The jade owner first offered a sky-high price to bargain with other buyers, and at the same time let different buyers look at the goods and bargain separately in order to find the buyer with the highest bid. During the period, sometimes because of different evaluations, the buyer and the seller do not give in to each other, which lasts for a long time, and it is impossible to make a deal, and the time is wasted. It is criticized by modern people with fast pace of life and strong sense of time and cannot be tolerated.
In view of this, Pingzhou Jewelry and Jade Association dares to be the first to take the lead in reforming the traditional trading methods. In the summer of 2003, a jade bidding meeting was held, which was held in secret, and the highest bidder was the principle. Build a platform for the industry to exchange needed goods and optimize the allocation of jade resources. After the trial, it received rave reviews, attracting jade merchants from Chinese mainland, Taiwan Province, Hongkong, Myanmar and other places to flock to it, basically replacing the traditional bargaining jade trading method, and increasingly showing strong vitality. Therefore, Pingzhou jade market is full of vitality and is well known.
With the rapid increase in the number of jade dealers and dealers in Pingzhou, operators from four places on both sides of the Taiwan Strait and Myanmar flocked to the market. As a result, the original empty shops, buildings, and even buildings adjacent to Emerald Street have been rented out, and rents are rising, which is very obvious. Due to the shortage of shops, some foreign businessmen can only process in Pingzhou and rent shops in Guangzhou. Some of them set up shops in Pingzhou to buy stone processing, and the finished products were shipped to other provinces, just like a golden rooster; Some foreign franchisees who are ignorant and have no friends in Pingzhou have no place at all.
A large number of phoenixes have arrived without nests. The number of original shops is small, the decoration level is low, the streets are narrow, and the venue of the jade auction fair is small and crude. It is really difficult to accommodate and adapt to more and more guests who come from afar to participate in the jade fair. In addition, with the mixed operation of A, B and C goods, the quality supervision and testing station of jewelry and jade was not established, which gave a few unscrupulous operators in the industry an opportunity to deceive customers, damaged the economic interests of jade buyers and ruined the reputation of Pingzhou jade market. The above-mentioned reality has lagged far behind the needs of the development of the situation and has become a bottleneck for the further development of the market.
Awarding Ceremony of "3 15" Consumer Protection Day in Foshan in 2007
Five, the association wrote to express their feelings and put forward the transformation plan.
On March 3, 2003,165438+/kloc-0, Pingzhou Jewelry and Jade Association wrote to the leaders of Pingzhou District Committee and Government, pleading for the expansion and reconstruction of Jade Street as soon as possible. In 2004, after many considerations, the leaders of the subdistrict office and Heping East Village Committee decided to establish several jade bidding and trading places first because of the shortage of funds and several easy-to-transform schemes. Now Myanmar's major and pivotal jade mining company has settled in Pingzhou. In addition, the "National Jewelry and Jade Quality Supervision and Inspection Center Pingzhou Technical Consultation Service Point" was set up to protect consumers, put an end to cheating jewelry and jade customers and rebuild the goodwill of Pingzhou Jade. This move has attracted tourists from all over the world and jade products operators at home and abroad, who can come to buy Pingzhou jade in bulk with confidence. In addition, more and more operators of the whole industry come to join in the operation, forming a virtuous circle, and gradually reversing the unfavorable situation that most of Pingzhou jade products are sold at low prices, with great risks, less profits and vicious competition in recent years. The number of retail outlets with considerable profit margins has been increased, which has changed the embarrassing situation that Pingzhou peers have been inferior to Yangmei, Hong Kong and Guangzhou in purchasing high-grade jade for a long time, and eliminated the complaints of local members about the booming work of the association.
In June 2005, 65438+1October 1 1, Guicheng and Pingzhou Sub-district Offices were abolished and merged into Guicheng Sub-district Office. On June 23rd, 2005, 65438+1October 23rd, President Liang wrote to express his feelings and suggestions, which was highly valued and strongly supported by the Party Working Committee and the office of Guicheng Street. The village committee of Pingtung seized the opportunity and built eight jade bidding and trading places, all of which were rented by jade merchants all over the country. Subsequently, the market expansion, upgrading, dressing and wearing hats, and landscaping works of Pingzhou Jade Old Street started. Meiyu Square and Jade Square have been built and opened one after another, and the Central Square and Duntou Jade Square have been built. Recently, a section of Yi Kuang Road, 30 meters south of Tiansheng Bridge Head, was opened, and most of the two sides were used as jade shops, making the jade street a line with a hole in the south. The first phase of the construction, market expansion, grade upgrading and greening and beautification of Jade Street Road in Pingzhou has been basically completed, and the old look has taken on a new look. As a result, the collective assets of Pingdong village have been increasing, the rental income has been greatly improved, and the income and welfare level of villagers have been continuously improved.
A glimpse of Jade Square in Jade Street, Pingzhou
Pingzhou jadeware street central square
6. Look to the future and create brilliance together.
Jade industry plays an obvious role in promoting tertiary industry and real estate industry, activating local economy, producing local advertising effect, and improving local popularity and reputation. Jade industry is not only a characteristic economic industry, but also a characteristic cultural industry. We must seize the opportunity to lay a solid software and hardware foundation for the great development of the economic industry with jade characteristics in the future.
(A) the construction of antique jade city
At the end of 2007, Guicheng Sub-district Office began to build a jade city with an area of 200 mu and an architectural style similar to that of Ming and Qing Dynasties by attracting investment. It is planned to increase the number of shops 1 1,000, plus 20 mu of green square and 1 1,000 square meters of modern exhibition hall. Long-term display of high-grade jade products, both wholesale and retail, regular auction, and at the same time hold the national jade industry development forum and jade culture forum, making it a never-ending jewelry and jade exhibition auction. The exhibition hall is located in the characteristic industrial base of jade, and the auction products are all original products, which are the first in Chinese mainland, with great attraction and strong vitality, and are the new core driving force for the development of the characteristic economic industry of jade in Pingzhou. At the same time, the road traffic from Kungang Road to Dongcun Avenue, emerald city and the Convention and Exhibition Center will be revolutionized and improved in quality. Building a four-star hotel, integrating business and leisure, complements the convention and exhibition center. This is an important measure for Guicheng to implement the development idea of "small jade and big industry" and create the eighth business card of "Emerald Guicheng".
(two) the establishment of Pingzhou Jade Carving Arts and Crafts School.
Jewelry and jade carving industry is an ancient, vibrant and thriving sunrise industry among many industries in China. With the improvement of people's living standards, the market demand for understanding, loving and collecting jade carving ornaments is increasing day by day, which brings huge development space for jade carving ornaments industry, so jade carving technicians are urgently needed.
Pingzhou Jewelry and Jade Association seized the opportunity to introduce teachers to establish jade and jade carving schools, cultivate outstanding jade carving talents, and promote the development of Pingzhou jade industry to a higher level to achieve sustainable development; Improve the design and carving level of Pingzhou jade, increase the variety of colors and traditional cultural content, and promote the great development of characteristic economic industries with jade culture; Create an ideal employment platform for unemployed youth, assume social responsibilities, and make the jade industry succeed. Shine on you more than blue. Therefore, the establishment of Pingzhou Jade Carving Craft School will play an irreplaceable role in the sustainable development of Pingzhou jade industry, the promotion of the long-standing Chinese jade culture, the restoration of the traditional cultural desert and the construction of a culturally strong town and area.
In June, 2007, Nanhai District Federation of Industry and Commerce secretaries' work exchange forum and Pingzhou Jewelry and Jade Association introduced their work experience as an advanced unit.
(3) Give full play to the advantages of Pingzhou jadeite industry.
Pingzhou has a large number of low-paid skilled workers, cheap land, factories and shops, and a low living index, especially a vast and huge market. Pingzhou has a long history of jade processing, wholesale and retail; Have a strong jade culture; Have a deep mass base; Moreover, Pingzhou people have the traditional virtues of being strict with themselves and being lenient with others; Have a broad mind in all corners of the country; Have the integrity and good reputation of local government departments to attract investment; Widely recognized by people in the industry everywhere; With the great attention and strong support of the local government, our strong desire to make Pingzhou jewelry and jade industry stronger and bigger will definitely change from sensibility to rationality, from thought to action, and from ideal to reality! So as to form a good cultural and artistic atmosphere, have a good social impact, create better economic benefits, and increase tax contributions to the state and local governments. The industrial chain will expand rapidly, bringing great popularity and financial resources to the local area and bringing prosperity to various local service industries and real estate industries; It is bound to have a strong advertising effect in the local area. Improving the popularity of Pingzhou, Guicheng, Nanhai and even Foshan at home and abroad is conducive to attracting investment, developing economy and developing characteristic industries and tourism. Become a beautiful business card for Pingzhou, Guicheng, Nanhai and even Foshan.
The Dongping River, a tributary of the Pearl River in the south and east of the jade under development, is located at the corner of Dongping River from west to east and suddenly from south to north. It is like a peninsula. In the meantime, after a gentle river wind, passenger and cargo ships traveling in the opposite direction in the river continue to pass by, day and night, and occasionally there will be a few exciting horns. Looking from a distance, it is full of vitality, pleasing to the eye and refreshing. It is one of the few places in the jurisdiction of Daguicheng that has been treasured by Pingtung Village so far, and it is a unique place to invest and create wealth. Such a superior geographical location and convenient traffic conditions are a golden opportunity to set up a factory and expand business here.
With the overall planning of Guicheng business circle, Pingzhou jade industry has formed advantages in regional transportation, industrial base, human environment, price and cost, and has favorable conditions and opportunities for further upgrading, strengthening and expanding. It is believed that these new measures will attract people to gather, improve the environment, help strengthen the "Jianghu status" of Pingzhou jade characteristic economic industry in the whole province and even the whole country, and increase the regional competitiveness of Pingzhou jade characteristic economic industry. To carry forward the jade culture in China, prosper the jade market in China and beautify people's life, make our due contribution!
Master Plan of Pingzhou Jade City