Interview with the New Countryside in Taizhou: Today I come to think about Juanqiao Village.
Wen/Peng Jianing
located in the west of Jinqing town, juanqiao village is a small market town with a long history, with developed industries and perfect cultural facilities, and it is a well-known "China Taobao Village".
Juanqiao Village in Jinqing Town, luqiao district is an ancient village, named after the Juandong Bridge built in the 13th year of Jiaqing in Qing Dynasty (AD 188). As can be seen from the name of the village, the ancient Juandong Bridge has always been the pride of Juanqiao Village. Under the reflection of water, the hole of this stone arch bridge is always round. There are also stone couplets on both sides of the bridge. On the north side of the bridge, one pair is "Half a hectare of silvery waves are the mainstay, and one bow locks An Lan with rainbow colors", and on the south side of the bridge, one pair is "It's no better to fold a willow than to leave the pavilion, but it's as quick as a horse to solve the bridge". The romantic legend of this bridge is passed down from mouth to mouth in the village. Looking at Taizhou, there are very few ancient bridges with a history of more than 2 years and relatively complete preservation. The value of Juandong Bridge is self-evident, and it is now a municipal cultural relics protection unit.
The Juandong Bridge laid the foundation for the ancient village and made the whole village look old-fashioned. The villagers have kept their habits unchanged for decades, and they still love to walk around the Juanqiao Bridge to catch up with the past. Even if there is a new bridge not far away, they are still used to walking this bridge. However, after all, this bridge is senile, the dilapidated deck is inconvenient to walk, and old people often fall down. Fortunately, the village committee of Juanqiao Village insisted on retro, and restored the ancient bridge according to the method of "repairing the old with the old" in Luqiao Museum, which not only protected the historical features of this ancient bridge, but also saved expenses.
The village committee has adhered to this "conservative" policy for a long time. For example, the lineup of the village Committee has not changed much. They are the only four people in the whole village committee team. Most of them entered the village committee office at the age of 18, served for more than 3 years, and worked diligently day after day until they were half a century old. Only grid members are fresh graduates, so young faces can't be seen. It was six or seven years ago that there were university student village officials before.
For example, the village committee building built in 1998 is still in use today, and it was not until the broken glass curtain wall affected the safety that it began to be repaired. In fact, being old-fashioned is not because the village economy is not good, but on the contrary! Under the quaint appearance of the rolling bridge, there is surging economic energy! Juanqiao is the third largest village in Jinqing Town, with considerable collective economic stable income such as vegetable market and comprehensive building lease. This part of the funds, the village committee has not changed its policy, putting people's livelihood at the forefront, giving priority to the people, for example, one of the major aspects is to ensure the welfare of the village. According to the statistics in 216, the village population is 3,14, with 842 households. The village pays 33 yuan for agricultural medical insurance, 24 yuan for TV broadband, 3 yuan for the elderly over 6, and 2, yuan for admission to key universities.
However, if it hadn't been named China Taobao Village by Ali Research Institute and the third China Taobao Village Summit Forum in 215, 216 and 217, you might not have thought that this seemingly silent ancient village was ahead of the times, accepting and developing new things so quickly!
These glittering plaques of "China Taobao Village" are hung in the office building of the village department. It is no exaggeration to say that these plaques are shining with "golden light" and reflect the true strength of the rural economy. The most powerful reason is that the identification of Taobao village has certain standards, and only when it is reached can it be evaluated. It is not simple to identify Taobao village: first, the business premises are in rural areas, with administrative villages as the unit; Second, the annual transaction volume of e-commerce in the village has reached more than 1 million yuan; Third, the number of active online stores in the village has reached more than 1, or the number of active online stores has reached more than 1% of local households.
Why can Gucun take the lead in developing emerging e-commerce? Juanqiao Village is the seat of the original township government. In 1992, Juanqiao Township and Xialiang Township merged to form Xialiang Town, and the town government set up Juanqiao. By 22, when the villages and towns were removed and merged, they were merged into Jinqing Town. Juanqiao is still an ancient natural small market town in history, with frequent trade and a certain commercial background. The villagers also have strong autonomy, and spontaneously transfer land to lend and build factories. On the land of 1.9 square kilometers in the village, it is mainly a large-scale secondary and tertiary industry. There are many well-known enterprises such as Sanyou Group and Welsa Group, as well as Juanqiao Industrial Park and nearly 2 individual industrial enterprises, which mainly produce products such as motors, cleaning machines and waterway fittings. On the basis of products, many enterprises explore the market and find sales on the Internet. In addition, there are a large number of individuals involved, some of whom are not native but rent here, and also seek business opportunities online.
Today, Juanqiao Village continues to make rural e-commerce bigger and stronger, and has entered a new stage of clustering (referring to the cluster formed by the contiguous development of 1 or more Taobao villages) and the coordinated development of the market and the government. Another notable feature is the enterprise of online merchants. Before, many Taobao shops didn't have actual storefronts and store logos, and they didn't know it was a Taobao shop at all. They just rented warehouses on the third and fourth floors and equipped them with computers, so they started to do online shop business, and asked their family members to help them with the distribution, packaging and delivery. Now I have accumulated a good reputation, my business is getting bigger and bigger, and I pay more and more attention to product upgrading and e-commerce systematic services. I have registered companies and brands, and my office space has been upgraded or moved to the urban area.
(Peng Jianing)