CCTV Copy｜Surprised at first sight and joyful after seeing for a long time, also shocked

CCTV’s copywriting is exquisite in every word and profound in every sentence. When I saw it, I couldn't help but be amazed and shocked. I wish I could excerpt every sentence and turn every sentence into my own collection of words. You have to shine your own light instead of always reflecting the light of others.

——Nigmaiti I am the kapok in spring in March, the eaves of the summer rain, the fallen leaves in late autumn, and the long street covered with three feet of snow. Life is like a spiritual practice. When you are proud, you can see all the flowers in Chang'an in one day; when you are in trouble, you can't stop drinking wine. I hope to find a touch of tranquility at the end of the bustling place, go boating on the lake, have a few friends, a pot of old wine, family as company, and sing to meet friends. With hope, you can open more windows. The geese lead away the sorrow, and the mountains carry the beautiful moon. No matter what difficulties we face, we "still smile and warm up." Three meals, tea and rice, and clothes for all seasons, together create a place called home. People gather because of food, and if people never leave, home is where they are. The world of fireworks lasts forever. Time changes, dynasties change, and every individual is just a drop in the ocean, a mayfly in the world. The crane spreads its wings, and the splashing water disturbs the blooming petals of the lotus, and also disturbs the blue waves of thousands of years. This is the swan song of the Bronze Age. The vastness of China, the eternal rivers. Like the sun rising, like the moon being constant. The legacy of three generations nourishes its prosperity; the sound of jade vibration and gold nourishes its lushness. Sit and listen to the sound of string chanting and smell the fragrance of the apricot altar. The great voice is silent, and it has been passed down for thousands of years. The wonderful writing and heavenly craftsmanship have preserved the context for thousands of years. Time, the invisible force. Everything grows, flowers bloom and fade. In these eternal reincarnations, some people are changed by time, and some people change time. Yuan Ming picked chrysanthemums and leaned against the Nanshan Mountain; Tai Bai bid farewell to his relatives and sailed with his sword; Zimei went boating, and the moon surged across the river; he climbed up the east slope and looked at it from far and near. Great personality, magnificent nature, immortal chapter