China Naming Network - Eight-character Q&A - What qualifications, procedures and documents are required to open a wine store in Guangzhou?

What qualifications, procedures and documents are required to open a wine store in Guangzhou?

Whether you are an agent for imported wine or domestic wine, there are indeed many rigid conditions for being an agent for imported wine. If you do not meet them, it will be difficult to directly engage in wine import work. Here we will introduce it in a conventional sense, hoping it will be helpful to everyone.

1. Subject qualification issues

In addition to completing the industrial and commercial and taxation procedures required for general operating enterprises, domestic enterprises that want to engage in the imported wine business should also include in the registered business scope Liquor business qualifications include an imported liquor business license and a health license. In addition, you need to go to the relevant departments to go through the following procedures:

Go to the local commerce department to get the "Foreign Trade Operator Registration Form". Only after registration can you be qualified for foreign trade. Foreign trade operators should go to the local customs, inspection and quarantine, foreign exchange, taxation and other departments within 30 days with the "Registration Form" stamped with the registration seal to go through the procedures required to carry out foreign trade business.

2. Import taxes on imported wine

Currently, the current tax rate on imported bottled wine is:

1. Tariff: 14% (Tariff: CIF × 14%) ;

2. Value-added tax: 17% (increase tax: (CIF + tariff) × 17%);

3. Consumption tax: 10% (consumption tax: [(CIF + tariff) Amount)/(1~10%)]×10%).

The taxes collected shall be paid in RMB.

3. Apply for "Chinese registered trademark"

Imported wine business enterprises should obtain the form from the local Commodity Inspection and Quarantine Bureau and prepare the following declaration documents:

1. Enterprise business license;

2. Wine quality inspection and quarantine report;

Enterprises need to have the corresponding imported wine samples inspected by the State Administration for Commodity Inspection and issue an inspection report;

3. The original copy and translation of the manufacturer's "Production License";

This certificate should be issued by the relevant local agency or organization in the country of production.

4. Original copy and translation of the manufacturer's "Health License";

This certificate should be issued by the relevant local agency or organization in the country of production.

5. The original copy and translation of the manufacturer's "Wine Production Process";

Only a simple description of the wine production process is required, and it must be stamped with the company's seal or signed by the person in charge. .

6. Chinese trademark design samples.

According to current requirements, the foreign language displayed on the retained original front label must have a corresponding translation on the Chinese label, and the Chinese product name font must be larger than the foreign product name font. Proofs must be original size and may be color printouts.

After the above information is complete, it will be reported to the State Commodity Inspection Bureau for review and approval through the local Commodity Inspection Bureau, and a "Chinese Registered Trademark Approval Letter" will be issued. One wine corresponds to one trademark. If a wine is applied for another trademark, the Chinese name of the wine must not be the same. If the declared Chinese name is already repeated, another name needs to be chosen.

4. Determination of the Chinese name of imported wine

1. If it is named after the name of the grape variety or manufacturer, it shall be named after the Chinese name of the grape or manufacturer;

< p>2. If it is named after the place of origin, it will be named after its Chinese translation;

3. If it is named after the brand, in order to correspond to the pronunciation of Chinese and foreign languages, it will generally be named after the transliteration of Chinese characters.

5. Precautions for receiving and sending sample wines

1. Postal company: It is generally better to choose a multinational express company for postal delivery. This way, one company can deliver the entire process, which facilitates the reduction of transit and the entire process. track. In addition, large postal companies are familiar with the customs due to their large business volume, and they can coordinate import matters through them.

2. Loss-proof packaging: Long-distance international mail is a fragile sample of wine, and manufacturers must be required to carefully prepare the sample for damage-proof packaging, otherwise it will be broken and delayed.

3. Customs tax collection issues for sample wines: Domestic customs generally still charge customs duties, value-added tax, and consumption tax for sample wines sent from abroad.

Before sending samples, both parties must determine which party is responsible for paying the import duties of the sample wine. If the foreign businessman adds "the consignor pays the tax" on the shipping form, the postal company will collect it from the foreign businessman. Otherwise, the consignee will pay. Many agents and manufacturers have experienced high tariffs being levied by customs. In order to avoid customs misjudging the value of goods and imposing high tariffs, it is recommended to take the following measures:

(1) One-time mailing of sample wines The quantity should not be too large, generally around ten bottles or three bottles of each style, otherwise the customs will treat it as a gift or consumer goods.

(2) The postal order and outer packaging must be marked with the word "sample" and the wholesale price of a single bottle.

(3) Customs tax pricing personnel generally do not understand the actual value of wine. They all believe that imported wine is a high-end consumer product, so they judge the value of sample wine based on the retail value they see in shopping malls. If the packaging is exquisite , from developed countries in Europe and the United States, the price is high. Therefore, if possible, separate the wine bottle label, gift box packaging and sample wine, and put a simple serial number on the bottle to indicate the price. If there is a disagreement with the customs, if you see such a sample when unpacking and inspecting the goods, the customs will also It will change your opinion.

(4) Use the business relationship between the postal company and the customs to help coordinate. At this time, you need to provide them with the original quotation letter as an explanation and coordinate with the customs.

VI. Issues to pay attention to during transportation and import

1. Plan the transportation method in advance, reserve the warehouse, and choose the transportation company;

Imported wine is transported within the country Mainly transported by truck, cross-continental transportation is mainly transported by sea and air. Generally, large quantities of wines of average value are mainly transported by sea, and small quantities of expensive or high-end wines are mainly transported by air. Before the purchase contract is confirmed, the transportation method and transportation agent should be examined and selected at the same time, and the warehouse should be determined as early as possible. Avoid temporary selection or changes that may affect shipments, causing delays that may affect capital turnover or delay goods. Especially during high temperatures in summer, delays in cargo yards at docks can easily cause wine to mature and age at high temperatures.

2. Goods must be protected from high temperatures during transportation;

Wine is an active brewed wine and is most afraid of high temperatures during storage. Therefore, consideration should be given to avoiding the effects of high temperatures during land transportation and sea transportation. When shipping, you can ask the shipping agent to place the goods under the waterline away from heat sources (boilers or engine compartments). It is best to choose regular direct flights, and avoid choosing those that are irregular or have a lot of bulk cargo in transit and have to stop in hot weather areas for loading and unloading.

3. Apply for transportation insurance in a timely manner.

Bottled wine is a fragile product, so insurance is very important, especially for high-value wines.

7. What are the procedures for customs clearance of imported wine?

The import and landing procedures for food and beverages are commodity inspection first and then customs. If the goods fail to pass the commodity inspection, the goods will not be allowed to enter the customs and will be returned. Therefore, the procedures are: 1. Commodity inspection 2. Customs.

Commodity inspection must check the declared goods in the cargo supervision area: whether the packaging meets the standards and whether the Chinese registered trademark is complete. In addition, cargo documents must be reviewed, including health and immunity certificates, certificates of origin, quality assurance certificates, etc. issued by the exporting country. For wines packaged in "pallets", if wooden pallets are used, the "fumigation certificate" issued by the exporting country must also be reviewed. In addition, the goods are randomly inspected. Generally, random inspection is carried out based on one thousandth of the total number of goods. Check whether it meets the national imported food hygiene standards, and keep the remaining random inspection samples.

After the commodity inspection is completed, customs declaration and tax payment will be carried out at the same time. The procedure is the same as for other imported goods. The main thing to pay attention to is the authenticity of the declared CIF price of imported wine by the customs price review personnel. It is necessary to prepare some persuasive materials to avoid customs distrust and the customs setting the price (of course it will be much higher than the original declared price), causing a heavy burden on the enterprise.

It is relatively simple to be an agent for domestic wine. Just remove the foreign-related clauses above.