China Naming Network - Auspicious day query - Why do domestic animation in recent years prefer to use lame and funny 3D painting style?

Why do domestic animation in recent years prefer to use lame and funny 3D painting style?

Domestic animation started late, so the painting style is still in the exploration stage. As for the preference for 3d style, it is mainly because of low cost and immature domestic animation market. At present, it is impossible to form an industrial chain of 2d animation, so we can only choose the more common 3d painting style with the tide. In fact, domestic 3d can not be simply defined as lame or funny, because even today's 3D painting style should be regarded as its own style formed by domestic animation after a long period of exploration.

3D animation is popular in China for two reasons. First of all, 2d is very demanding on the painter's painting, shooting, color and style. You know, at the moment when the domestic 2D market is still immature, good 2D animators can hardly survive, while 3D is different. The technical period is short, the requirements are relatively low, the talent supply is sufficient and the labor cost is much lower. Therefore, with enough gimmicks, Guo Man can only rely on 3D for development at present.

Secondly, this is determined by the current theme of Guo Man. At present, many 3d romances of fire are mostly ancient costume types, such as ancient style, martial arts, Xian Xia and so on. Compared with 2d, these themes are more suitable to be expressed in 3d. What we can see is that many Guo Man gradually formed their own unique style in character modeling and scene construction, which was gradually accepted by the public. However, there is indeed a serious phenomenon of following the trend and shoddy in Guo Man at present.

So personally, what Guo Man needs to pay attention to at present is how to enrich the plot, enrich the characters, rectify the market and make greater breakthroughs on the basis of the 3d style that has been formed at present.