What are the new changes and fashions in the Spring Festival this year?
During the Spring Festival Golden Week, the sales of retail and catering enterprises nationwide increased by 8.5% compared with last year, breaking through the trillion-dollar mark for the first time. Where have you spent so much money in just seven days?
In addition to the necessities of life, rice, flour, grain, oil and meat, "eating out" has also become a scene of the New Year, with New Year's Eve, family reunion dinner and family banquet coming on stage in turn. ...
According to the data of the Ministry of Commerce, 36 catering enterprises monitored by Tianjin * * * booked 65438+2000 tables of New Year's Eve dinner, up 5.3% year-on-year; Key catering enterprises in Yangzhou, Jiangsu Province have booked more than 4,000 tables for New Year's Eve, and nearly 40,000 people "eat out" on New Year's Eve; The sales of key monitoring catering enterprises in Beijing increased by over 10% year-on-year.
Taobao released the "20 19 National New Year's Eve Award" during the Spring Festival, and set off the banner of New Year's Eve after the 80s and 90s. This group of people is becoming the main force of family income and consumption.
2. "Enjoy the snow and ice in the north and the warmth in the south" tourism has become a hot spot.
Besides eating, playing is also essential. China tourism academy (Data Center of the Ministry of Culture and Tourism) comprehensively estimates that during the Spring Festival of 20 19, the total number of tourist receptions nationwide was 4150,000, up by 7.6% year-on-year; Tourism revenue reached 5 139 billion yuan, up 8.2% year-on-year.
"Enjoy ice and snow in the north and warmth in the south" has become a popular tourist choice. From the data, six days before the festival, the eight scenic spots in Sanya received more than 800,000 tourists. Inner Mongolia received 4.762 million tourists, a year-on-year increase of 14.6%.
Not only domestic travel, but also overseas travel during the Spring Festival of 20 19 is still hot. According to the data of the National Immigration Bureau, during the Spring Festival of 20 19, the national border inspection authorities * * * inspected125.33 million person-times, an increase of 10.99% compared with the Spring Festival of 20 18.
3. Wandering Earth leads movie box office to a new high.
How can the Spring Festival file be without the "seasoning" of movies? During the Spring Festival this year, more than a dozen films were shown in turn. I believe many people spend a lot of money just watching movies.
According to the data of the National Film Bureau, the national box office reached 5.84 billion yuan during the 37-day holiday from New Year's Eve to New Year's Eve this year, an increase of 1.2% over the same period last year, a record high. Among them, the box office of movies on New Year's Day reached 65.438+0.43 billion yuan, up nearly 654.38+0.3% year-on-year, once again setting a new record for single-day box office.
The Wandering Earth's "Crazy Alien" and many other domestic films have gained box office reputation, and The Wandering Earth's box office has exceeded 2 billion.