What brand is allbirds?

Allbirds is a startup company located in San Francisco, which mainly designs environmentally friendly footwear.

Brand source:

In 2009, Brown, then vice captain of the New Zealand football team, tried to find his next interest. He likes designing. Before going to business school, he made simple leather shoes for his friends. But shoes are very uncomfortable to wear.

Brown said: "There are 29 million sheep in New Zealand, so wool is the most." So, with the research funding of New Zealand wool industry, Brown started a crowdfunding campaign on 20 14 to make wool shoes.

The other is the founder, Mr. Zwillinger, who was originally a biotechnology engineer. He works in Silicon Valley. Surprisingly, their wives are best friends and former Dartmouth roommates, so they introduced two founders. Therefore, Mr. Brown went to Northern California to meet with Mr. Zweilinger, hoping to get more advice on the supply chain.

Mr. Zwillinger cooked a sumptuous dinner, and the two of them chatted while eating. Finally, they decided to set up a company and start developing this business, and decided to name the company Allbirds.

Extended data:

Product features:

1, simple design

There are no grandiose trademarks. There are no meaningless details. This is just a pair of comfortable shoes, made naturally and practical in design. It is minimalism.

2. Shoes materials are taken from nature

In New Zealand, the number of sheep is about six times that of people, which provides a lot of wool for all birds. Compared with the materials used in typical synthetic shoes, allbirds' technology saves 60% energy.

And castor oil is used as the insole, which increases the natural characteristics of the insole and doubles the comfort.

Every shoe box is made of 90% recyclable cardboard, because every shoe box deserves a second chance.

All birds-sources of materials