I sell cultural and sports supplies for high school students. What should I sell in my store?
Well, let me give you some advice, I hope it can help you!
First of all, the store should be neat and clean, preferably with a simple layout. It is best to divide it into an upstairs and downstairs. The first floor sells stationery and accessories, and the second floor sells gifts and sporting goods. (This is not nonsense, I tell you from experience as a student consumer, I like to visit such stores, and my friends also like it). The name of the store should be poetic, not too elegant or too vulgar. I think "Maple Leaf Pavilion" or "Ivy Pavilion" are both good.
Then, the stationery must be of good quality and beautiful. Don’t buy some miscellaneous brands. Instead, deal with brands like Julin, Zhencai, Chenguang, and Jinwannian. Then the pens in the store There should be a complete range of books and notebooks, as well as office supplies. When you open a store, you must focus on something. As long as your products are of good quality, you will definitely have a lot of repeat customers. You can issue point cards to students in your store, which is a good idea.
Accessories and stationery are on the same floor. Try to buy some more affordable accessories, because if you buy a lot of hairpins and combs with diamonds, you will definitely not be able to compete with professional accessories stores, so it is recommended. You should sell more jewelry that is less than 15 yuan. It is not mainstream now. Look for some styles on the Internet. It is best to be an agent for a specialized brand.
The management of gifts is even more particular. Nowadays, not only high school students are picky, but we college students are also picky. Choosing gifts is really a headache~! Haha, I suggest you buy more cute dolls and place them in a conspicuous place upstairs (the window facing the street upstairs is made into a floor-to-ceiling window to put the dolls, which is very eye-catching). They should not be the popular stuffed animals such as cats, dogs, bears, rabbits, seahorses, turtles, and dragons. Cats need it too. Then add some elegant gifts like cups.
As for sporting goods, you don’t have to be too professional, as long as the quality of football, basketball, badminton and gymnastics shoes is good. In addition, you should pay attention to inquire about the situation of physical education classes in high schools, because sometimes high schools may ask students to buy some badmintons and the like during group classes, and try to get them to book them with you.
Since I am studying economic management, I am giving you some opinions based on my experience as a consumer. Regardless of whether you agree with it or not, I just hope it can give you a little help. I believe that as long as you maintain the quality of your products and operate with integrity, you will definitely gain something. I hope my humble opinion can help you~! o(∩_∩)o...