China Naming Network - Almanac query - Taboos to Open Convenience Store: Points for Attention in Opening Convenience Store

Taboos to Open Convenience Store: Points for Attention in Opening Convenience Store

1, bogey one: store rent of convenience stores should be controlled well. For convenience stores, different from the management ideas of supermarkets, convenience stores should pay attention to guerrilla warfare, be small and beautiful, do not want everything, and try to meet the daily needs of consumers. So the pavement doesn't have to be big, but the rent must be controlled to fight a protracted war. When the surrounding consumers get used to the existence of your store, don't close it. It is more appropriate to control the rent of general convenience stores at 1~3 thousand per month, mainly depending on the geographical location and the general rent price of shops in the city. 2. Taboo 2: The location of convenience stores must be conspicuous. For convenience stores, no matter the price or the choice of goods, they are generally inferior to local small and medium-sized supermarkets, so convenience is very important. You must open a shop in a conspicuous position on the street where people must pass. It doesn't matter if the facade is small. As long as the location is conspicuous and convenient for consumers to find you, you are half the battle. 3. Taboo 3: Don't choose too many similar products in convenience stores. For convenience stores, common daily necessities and snacks and drinks that are often sold are enough. Brands that the store can't name, and products that don't use much, don't need to be considered. Leave enough capital turnover, and then sell quickly, and then reduce the unsalable categories to live a good life. 4. Taboo 4: Placing goods is very important. For convenience stores, the better the goods sold, the closer they should be to the cashier and the gate. The more conspicuous the fast-selling products, the better. 5. Taboo 5: Be sure to control the purchase time. For convenience stores, products that are about to expire, whether they are eaten by themselves or replaced by dealers, must be handled quickly. Don't let consumers find that many products are about to expire. On the one hand, people feel uneasy about buying things in your store, on the other hand, people feel that the business in the store is too poor and the management is too poor. We must control the purchase time and shelf life of goods. Products that will expire in only one or two months must not be put on the shelves. 6. Taboo 6: Remember that convenience is the core competitiveness of convenience stores. For convenience stores, convenience is the biggest core competitiveness, so we should do everything possible to provide convenience. If you can only survive by waiting for customers to arrive at the store, do everything possible to increase the repurchase frequency of fixed residents around the store. Many convenience store owners of the older generation will add a phone number to the store name, but there is no systematic publicity on whether to deliver the goods to the door, so the income from door-to-door delivery is not much, but this idea is correct. If you want to be a convenience store, you must improve convenience. It is suggested that convenience stores with daily sales below 900 and store operators with more than 2 people pay attention to door-to-door service and must deliver it themselves. The distribution scope should be the nearest community, which can increase the repurchase frequency of fixed households.