China Naming Network - Almanac query - What brands does Volkswagen have?

What brands does Volkswagen have?

Eight major brands under Volkswagen

Audi (AUDI) was founded in 1932. It is composed of four companies: DKF, Audi, Horch and Wanderer (these companies used to be bicycles, motorcycles and passenger car manufacturers). At that time, it was named United Automobile Company. It was officially named Audi AG on January 1, 1958. Today it is the largest subsidiary of Volkswagen. The graphic trademark uses a pattern of four connected circles, which metaphorically represents the union of four companies. It means that the four brothers are holding hands and working vigorously to create great achievements, which fully embodies the atmosphere of "unity is strength". These four identical, closely interlocking rings symbolize the kind of close relationship of equality, mutual benefit, collaboration and the enterprising professionalism that company members yearn for. "Audi" is the word trademark of Audi cars, usually marked on the rear or both sides of the car body.

Founded in 1937, Volkswagen is Germany's largest automobile production group, ranking fifth in the world in automobile production. The Volkswagen Group includes Volkswagen, Mercedes-Benz and Audi in Germany, as well as seven subsidiaries in the United States, Mexico, Brazil, Argentina and South Africa. Because Volkswagen models could not meet Americans' needs for large space, resulting in sluggish sales, the subsidiary in the United States was later cancelled, and even the equipment was sold to my country's No. 1 Automobile Manufacturing Plant to continue producing the Golf Jetta. The product that made Volkswagen famous was the "Beetle" sedan (designed by Porsche), of which 20 million units were produced in the early 1980s. It launched Volkswagen's first high-speed train, followed closely by POLO, Golf, Audi, Passat, Santana, etc., which were also sold all over the world.

On May 28, 1937, Ferdinand Porsche founded Volkswagen Development Company with the support of Mercedes-Benz. In September of the same year, it was changed to Volkswagen AG. Volkswagen is Germany's largest and youngest automobile company. It is an international group company headquartered in Walsburg. Volkswagen's German word "Volkswagenwerk" means a car used by the public; the graphic trademark is a superposition of the two letters V and W in the German word "Volkswagenwerk" and is embedded in a large circle, and then the entire trademark is embedded in the engine heat sink. in the middle of the grille on the front of the appliance. The graphic trademark is shaped like three "V" characters, like a V shape made with the middle finger and index finger, which means that Volkswagen and its products "must win-must win-must win". The word mark is marked on the trunk lid at the rear of the car to indicate the name of the car. Volkswagen's trademark is simple, distinctive, attractive and unforgettable.

The logo of Bentley Motors is a soaring eagle, with the initial "B" of the company name on the eagle's belly, symbolizing the everlasting rapid development of Bentley's career.

Rolls-Royce enjoys a high status in the automotive world, and its extraordinary craftsmanship and extraordinary value are well known to everyone. 90 years ago, Charles Rolls (a royal nobleman), a businessman who dealt in French automobiles, and Henry Rice, an engineer who manufactured cranes and automobiles, met while riding the same train and hit it off, so they headed north to Manchester together. That day, the two talked about life and career during lunch, and in the afternoon they drove around Manchester together, thus deepening their friendship. Rolls immediately reached an agreement with Royce, with Royce responsible for producing the cars, and Rolls responsible for marketing, and giving Royce-made cars exclusive discounts in the market. At the same time, they named the car ROLLS-ROYCE, which was once translated as Rolls-Royce and later translated as Rolls-Royce. In order to commemorate the two founders, the car logo is composed of two R's superimposed, which are the first letters of the names of Rolls and Royce. The flying goddess statue above the car's radiator hood has become the The traditional logo of the car, that is, in 1911, the company's board of directors was shocked by the phenomenon of car owners pasting many low-level and interesting mascots on the car, and decided to paste more healthy mascots on the car first. The appearance of Rolls-Royce is noble and perfect. The main difference in grade is that the darker the color, the higher the grade. The newer the style, the higher the price. The flying goddess statue is the traditional symbol of the car.

Bugatti is an immortal name in the car world. It has always been admired by car fans for its avant-garde design and extraordinary performance. Bugatti was famous even before World War II. With the end of World War II, Bugatti also quietly The land disappeared for a long time.

It was not until 1990 that the Bugatti EB110 returned to the scene and re-entered the ranks of super sports cars. The EB110 is the first car produced under the Bugatti name in forty years. In 1993, the depot made full use of the fine tradition of "less but better" and developed the EB112, which combines classic style with advanced technology, and its performance is even better than the EB110. Ettore Bugatti founded the Bugatti Automobile Company in his own name, and wrote his last name in large letters on the car logo, surrounded by bearing balls, and with a red background, hoping that the company could Never stop spinning.

The Spanish SEAT car factory was established in 1950. After ending its nearly 30-year cooperative relationship with FIAT, it signed a technical and commercial agreement with VW and was later acquired by the VW car factory. SEAT car factory mainly produces RVs, small cars, SUVs and commercial vehicles. After transforming from a Spanish brand to one of the three major brands in the VW system, it has now become the main manufacturing plant in the VW Group's production system. For example, SEAT Rosa is produced in Germany, S5 is produced in Belgium, and VW's Polo Classic is produced in Spain. Share important parts such as engines and dashboards with each other.

Lamborghini (LAMBorghini) is a Lamborghini Automobile Company founded in Modena, Italy in 1962 by Frusio Lamborghini, which mainly produces racing cars. In 1987, it merged with Chrysler Corporation.

Lamborghini is the only car company in the Eastern Hemisphere that produces super sports cars. It was purchased from Lamborghini Automobile Company by an Indonesian consortium in 1993. The company was founded by the famous racing driver Lamborghini. At any time, Lamborghini has always adhered to the principle of launching only the best sports car. The logo of Lamborghini Automobile Company is a bullfight full of power and attacking the opponent. This seems to be related to It is consistent with the characteristics of Lamborghini's high-horsepower high-speed sports car. It is said that this logo also reflects the founder Lamborghini's bull-fighting temperament.

The meaning of the "Skoda" trademark is: the huge ring symbolizes Skoda's impeccable products for the world; the bird's wings symbolize the technological progress of products sold all over the world; the arrow flying to the right, It symbolizes advanced craftsmanship; the vermilion color in the outer ring symbolizes Skoda's more than 100 years of tradition; the green paved in the center expresses the Skoda people's emphasis on resource recycling and environmental protection. The cinnamon twig leaf in the lower part of the trademark of the Skoda Fresia brand car currently produced means victory. In addition, there is a legend about the "Skoda" trademark: It is said that the manager of the factory brought back an Indian servant from America. This man was very diligent and had a beautiful face, so his face was chosen as the trademark, which is now Skoda arrow-shaped logo.