I would like to ask what the profit model is for making short videos, how does the platform make money, and how does self-media make money?
There are many profit models for short videos. For a platform like Douyin, it is necessary to find ways to improve the content of the platform, let more users come in, watch videos on the platform every day, increase user stickiness, and create the culture of its own platform. It was just started at that time. At that time, they relied on beauties and handsome guys with good looks to attract users. When the platform has more and more users, the platform can advertise, and the platform can also charge certification fees. Now a company's Blue V certification costs 600 yuan a year, and there are millions of certifications, and the annual renewal fee is also a lump sum. For self-media, the Douyin platform needs high-quality content, so you must produce high-quality content that conforms to the characteristics of the platform, so that Douyin will be willing to support you. Once you have fans, you can bring products, receive ads, and start live broadcasts. This is your profit model. If you want to really make short videos and catch up with this wave of dividends, I suggest you choose to take a systematic full-time class at Chuanzhi Podcast. Only by learning the technology well can you be one step ahead.